30 Minutes to President's Club | No-Nonsense Sales

#592 - The Sales Process That Took Outreach From $0 To $250M

30 Minutes to President's Club | No-Nonsense Sales

Show Notes

Our new Social Selling course with Sam McKenna is live! Save $50 during launch week, through October 25. Order here →

Most sales processes are completely backward because they track what the seller does, not how the buyer actually makes decisions.

In this episode, Mark Kosoglow breaks down their exact playbook, including:

🚀Shifting from traditional meeting-based stages to a 5-stage psychological agreement framework that prevents late-stage deal stalls.

💡Deploying a "Problem Hypothesis" led discovery call that builds instant executive authority and forces buyers to expose their real gaps.

🔥Using reference calls and deep-dive demos fluidly across any stage to dismantle justification anxiety and consensus paralysis.

–

You're one step closer to President's Club!

🧱 How to build your own sales process: https://hubs.li/Q04q1XLV0

🏋 30MPC Training: https://www.30mpc.com/course/team-training

🛠 Weekly Newsletter: https://hubs.li/Q02NJQ8p0

📚 Things you can steal and use today: https://linktr.ee/30mpc_youtube

More from 30 Minutes to President's Club | No-Nonsense Sales

Oct 22, 2026

The Social Selling Course is live. Get the launch-week discount and save $50 through Oct 26: https://30mpc.com/course/social-selling-course

Oct 20, 2026

The Social Selling Course is live. Get the launch-week discount and save $50 through Oct 26: https://30mpc.com/course/social-selling-course

Oct 15, 2026

Grab the free Sales Nav Filters + Inbound Alerts toolkit: https://www.30mpc.com/blog/social-selling-the-warm-pipeline-machine

Oct 13, 2026

Grab the free Sales Nav Filters + Inbound Alerts toolkit: https://www.30mpc.com/blog/social-selling-the-warm-pipeline-machine

Oct 8, 2026

Save your seat for the Social Selling Masterclass: https://www.30mpc.com/episodes/the-social-selling-masterclass

See all episodes →