
Show Notes
The Business of Mixing featuring Michael J. Morgan — Sweetwater Online Masterclass https://www.universe.com/events/the-business-of-mixing-featuring-michael-j-morgan-online-masterclass-tickets-GZ2V8P
What if getting more clients isn’t actually the thing holding your audio career back?
Michael J. Morgan helps mixing and mastering engineers build businesses around their own goals, strengths and lives—instead of copying somebody else’s version of success.
In Episode 33, Michael joins Nate, Ben and Neil for an honest conversation about outreach, positioning, pricing and the foundations that need to exist before more clients can meaningfully change your business. He explains why successful outreach is about connecting with actual people, why knowing how much money you truly need matters, and why ethical, sustainable growth rarely comes from a one-size-fits-all sales formula.
The conversation also moves beyond business. What does success actually look like when you remove the Grammys, credits and social-media comparisons? Are you building a career that gives you the life you want - or postponing your life until some imaginary finish line?
At the center of it all is gratitude: for the clients who already trust us, for the work directly in front of us, for the stability that supports our ambitions and for every small step along the way.
KEY FIVE TAKEAWAYS
1. “I need more clients” may be a symptom—not the underlying problem. 2. Define the life and income you actually need before designing your business. 3. Outreach works best when it begins with relationships, empathy and mutual value. 4. Success should reflect your goals—not somebody else’s career, credits or awards. 5. Gratitude doesn’t mean settling; it means recognizing the life you’re building while you build it.
RESOURCES & LINKS
Michael J. Morgan / The Business of Mixing https://mixing.biz
Michael on Instagram https://www.instagram.com/mixing.biz/
The Business of Mixing featuring Michael J. Morgan — Sweetwater Online Masterclass https://www.universe.com/events/the-business-of-mixing-featuring-michael-j-morgan-online-masterclass-tickets-GZ2V8P
If you enjoyed this episode, subscribe to Sound Discussion, leave a rating or review, and share it with someone building a career in audio.
*****
Listen to Sound Discussion: Apple Podcasts: https://podcasts.apple.com/us/podcast/sound-discussion/id1727711992 Spotify: https://open.spotify.com/show/4QLiTjT6OpY3prLIL8QoqD
Subscribe To Our Newsletter: https://sounddiscussionpodcast.com/newsletter
Shop: https://sounddiscussionpodcast.com/shop
Sound Discussion Is: @natekelmesmixes @benhlms @merchantaudioproductions
Hosted on Acast. See acast.com/privacy for more information.
More from Sound Discussion
Visit our friends over at gainstagecommunity.com to check out what they're building and use the code SOUNDDISCUSSION for 10 percent off your subscription!
*** Join GainStage using our affiliate link below and enter the code SOUNDDISCUSSION to save 10% on your first year of membership. Using our link also helps support Sound Discussion at no additional cost to you.
After more than 500 episodes of @RecordingStudioRockstars , Lij Shaw has spent countless hours exploring how other producers, engineers, and artists make great records. In this episode, we flip the script and explore the artist behind the podcast.
Just a heads up! We are switching to sequential episodes away from seasons. --- Big thanks to @ChordElectronicsLtd for supporting this episode. Their British-built DACs and headphone amps bring true studio-level detail into the listening experience, with gear used everywhere from hi-fi setups to world-class studios.
Big thanks to https://chordelectronics.co.uk/ for supporting this episode. Their British-built DACs and headphone amps bring true studio-level detail into the listening experience, with gear used everywhere from hi-fi setups to world-class studios.