
Show Notes
In this episode of The Product Handbook, we explore how product analytics helps you move beyond gut feeling to data-driven decisions that drive growth.
You’ll learn: The key product metrics every PM should know — from feature adoption to churn, LTV, and MRR How to design and run A/B tests that actually produce reliable insights The strengths of popular analytics tools like Mixpanel, Amplitude, and UXCam, and when to use them Common mistakes to avoid, like chasing vanity metrics or confusing correlation with causation How to turn raw data into actionable insights that improve user experience and business outcomes
If you’ve ever struggled to connect metrics with real decisions, this episode gives you the frameworks, tools, and best practices to make analytics a cornerstone of your product strategy.
More from The Product Handbook
In this episode of The Product Handbook, we break down how product managers can approach their first 90 days at a new company with clarity, confidence, and intent.
In this episode of The Product Handbook, we break down how product managers should think about planning across different time horizons — from next sprint to next year.
In this episode of The Product Handbook, we break down calendar management as a core product leadership skill, not an admin task, not a life-hack, and definitely not about cramming in more meetings.
In this episode of The Product Handbook, we focus on what product managers can do after layoffs — how to lead their teams, stabilize the roadmap, and help the organization recover while protecting their own energy and career trajectory.
In this episode of The Product Handbook, we explore how to improve customer retention by building products people return to again and again — with the help of behavioral insights and the Hook Model.