Summary
Marketers are increasingly vocal about "bull spend," a term used to describe advertising expenditures that yield impressive metrics but fail to deliver tangible results. This phenomenon has sparked discussions among professionals who share their experiences of prioritizing vanity metrics over actual business outcomes. The call to action is clear: companies should focus on revenue generation rather than just reach.
In a related conversation, a former academic turned biotech entrepreneur highlights the urgent need to address the diabetes epidemic, which threatens healthcare systems worldwide. He emphasizes the importance of understanding low-carbohydrate diets and their potential benefits, particularly in reversing type 2 diabetes. Drawing from historical diets of various cultures, he illustrates how traditional eating patterns, such as those of the Inuit and Maasai, can inform modern dietary practices.
The discussion also delves into the science of nutritional ketosis, explaining how the body can efficiently utilize fat for fuel when carbohydrate intake is minimized. The speaker advocates for a diet rich in healthy fats while cautioning against the consumption of certain oils that may be detrimental to health. The overarching message is that a well-structured low-carb diet can lead to sustainable weight loss and improved health outcomes, provided individuals are educated on proper dietary practices and mineral management.
Show Notes
Part 1 of 3On November 25th 2014 Dr. Stephen Phinney presented this Workshop at Epworth Hospital in Melbourne to outline some of his research on Low Carb, High Fat nutrition and to give audience members the opportunity to ask questions.Dr. Phinney is a physician-scientist who has spent 35 years studying diet, exercise, fatty acids, and inflammation. He has published over 70 papers and several patents. He received his MD from Stanford University, his PhD in Nutritional Biochemistry from MIT, and post-doctoral training at the University of Vermont and Harvard. Learn more about your ad choices. Visit megaphone.fm/adchoices
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Carolyn Rogers is a Brisbane-based Psychologist who works in private practice. She has a special interest and extensive experience in weight management and eating disorders. Before becoming a Psychologist, Carolyn was a Registered Nurse and she has a passion for health and science. In this presentation Carolyn describes a number of studies done by Psychologists using animal models, and later human models, to show the addictive properties of sugar. Sugar and highly-palatable processed foods can produce the same brain responses as substances of abuse. These processed foods pose a problem for anyone trying to control their weight because they hijack the appetite leading to a vicious cycle of overconsumption, withdrawal symptoms when access is denied and cravings, leading to further overconsumption.Carolyn Rogers can be contacted via her website at www.carolynrogers.com.au Learn more about your ad choices. Visit megaphone.fm/adchoices
Dr Paul Mason obtained his medical degree with honours from the University of Sydney, and also holds degrees in Physiotherapy and Occupational Health. He is a Specialist Sports Medicine and Exercise Physician.Dr Mason developed an interest in low carbohydrate diets in 2011. Since then he has spent hundreds of hours reading and analysing the scientific literature. For a number of years Dr. Mason has been applying this knowledge in treating metabolic and arthritis patients who have achieved dramatic and sustained weight loss and reductions in joint pain.Dr. Mason is also the Chief Medical Officer of Defeat Diabetes, Australia's first evidence-based and doctor-led program that focuses on the wide range of health benefits of a low carb lifestyle, particularly for those wanting to send into remission pre-diabetes, type 2 diabetes, and other metabolic illnesses. Please consider supporting Low Carb Down Under via Patreon. A small monthly contribution will assist in the costs of filming and editing these presentations and will allow us to keep producing high quality content free from advertising. For further information visit; https://www.patreon.com/lowcarbdownunder Learn more about your ad choices. Visit megaphone.fm/adchoices
Dr Mary Barson is a GP based on the Surfcoast of the Bellarine Peninsula, in Victoria, Australia. Mary first completed an honours degree in Biochemistry and Cell Biology at Melbourne University where she developed a deep appreciation for the nutritional and environmental factors needed to support health and wellbeing. Later, during medical school Mary found her passion in General Practice and in whole-person, holistic care.While maintaining a broad interest in all aspects of General Practice, Mary has particular interests in Nutritional & Environmental Medicine, Lifestyle Medicine and Mind-Body Medicine. She is particularly passionate about metabolic health, combining compassion centred care with real food nutrition to empower people to reclaim their health and regain control of their weight naturally and sustainably.Mary has undertaken additional training in Medical Hypnotherapy, Mental Health, Stress Management, Children’s Health, Palliative Medicine as well as Lifestyle Medicine and Nutritional and Integrative Medicine.Please consider supporting Low Carb Down Under via Patreon. A small monthly contribution will assist in the costs of filming and editing these presentations and will allow us to keep producing high quality content free from advertising. For further information visit; https://www.patreon.com/lowcarbdownunder Learn more about your ad choices. Visit megaphone.fm/adchoices
Peter Brukner OAM, MBBS, FACSP, FACSM, FASMF, FFSEM is a specialist sports and exercise physician and the founding partner at the Olympic Park Sports Medicine Centre in Melbourne. Peter is a world renowned sports medicine clinician and researcher. He has recently been Head of Sports Medicine and Sports Science at Liverpool Football Club and is currently Team Doctor for the Australian cricket team.Peter is Associate Professor in Sports Medicine at the Center for Health, Exercise and Sports Medicine at the University of Melbourne. He has served two terms as President of the Australian College of Sports Physicians during which time he was instrumental in the establishment of a specialist level training program in Australia for sports medicine physicians. Peter was the first Australian to be elected to the Board of the American College of Sports Medicine. Learn more about your ad choices. Visit megaphone.fm/adchoices
Dr Anthony Chaffee is an American medical doctor specialising in Neurosurgery who over a span of 20 years has researched the optimal nutritional habits for athletic performance and health. It is his assertion that most of the so-called chronic diseases that doctors treat these days are actually caused by the food we eat, or don’t eat, and can in many cases be reversed easily with dietary changes.Dr. Chaffee began his University education studying Molecular & Cellular Biology with a Minor in Chemistry at the University of Washington in Seattle at the age of 15, which culminated in attaining his MD from the Royal College of Surgeons.Dr. Chaffee is an All-American rugby player and a former professional athlete in England and America, having taken several years off from his education for the pursuit of sports between his undergraduate degree and medical school. Throughout his athletic career he saw first hand the monumental difference that diet makes to performance and recovery.Dr. Chaffee almost accidentally came across and practiced a fully carnivorous diet from age 20 to 25, having first learned of the toxic nature of plants during his University education. Since then he has rediscovered this truth and more and has dedicated many years and a large part of his professional practice to the study and education of diet and nutrition. He personally practices a fully carnivorous diet and currently resides in Perth, Australia where he does private consultations and clinics in functional medicine and nutrition.Please consider supporting Low Carb Down Under via Patreon. A small monthly contribution will assist in the costs of filming and editing these presentations and will allow us to keep producing high quality content free from advertising. For further information visit; https://www.patreon.com/lowcarbdownunder Learn more about your ad choices. Visit megaphone.fm/adchoices