The Laura Horn Art Podcast

171. When Rushing in Backfires: A Re-Branding Attempt Gone Wrong!

The Laura Horn Art Podcast

Show Notes

Have you ever embarked on a creative project only to find yourself questioning your choices midway through? In this episode, I talk with Richie about my recent attempt at re-branding my website and social media. What started as a fun day of choosing new colours, fonts, and design elements quickly escalated into website chaos, leaving me questioning my artistic identity. It wasn't what I had hoped for, but I learned some valuable lessons about planning, staying true to yourself, processing feedback, and allocating time for creative projects rather than acting on a whim. While this episode focuses on branding, it's also about being mindful of what you take on and when. I hope it's encouraging and maybe provides a few laughs along the way. You've gotta love a "what-not-to-do" episode!

Mentioned:

Building Your Brand As an Artist PDF

Episode 34: Building Your Brand As an Artist

Visit my ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠resources page⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ for more details on my classes, YouTube videos, free guides, and more!

Sign up for my newsletter to stay updated.

Find me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@laurahornart⁠

More from The Laura Horn Art Podcast

Oct 21, 2026

There's a fine line between preparing and procrastinating! This week, we answer a listener question about why it can be so hard to actually sit down and make art.

Oct 9, 2026

I'd love to say that my journey as an artist has been a smooth one, filled with joyful painting and effortless learning, but I think we all know that's not quite how things go!

Oct 7, 2026

What is flow state, why is it so beneficial for artists, and what can we do to create more opportunities for it to show up in our creative practice?

Sep 30, 2026

Marketing is a tricky part of running a creative business. It can feel pushy, icky or simply like a chore — but at other times, it can be surprisingly interesting and even fun.

Sep 23, 2026

In this episode, Richie shares a simple mindset tool for checking in on how we’re doing. Are we flat chat and edging towards burnout? Or have we eased off so much that we’re starting to disconnect and stagnate? It’s a helpful way to find that sustainable sweet spot and keep the spark alive over the long term.

See all episodes →