
Unleash Your Creativity to Increase Your Visibility with Azul Terronez - 310
The Speaking Club: Mastering the Art of Public SpeakingShow Notes
What should come first, your book or your talk? That's one of the questions I posed to Azul Terronez, book coach to some of the best known thought leaders around. Azul is a Wall Street Journal and USA Today bestselling author and book coach who specializes in helping leaders write and publish books that elevate their brand. As the CEO of the six-figure company Authors Who Lead, he has enabled Wall Street CEOs and health and wellness gurus to sell tens of thousands of books. When he's not hosting his podcast, Authors Who Lead, he's working as a creativity coach with CEOs and Emmy Award-winning producers to build their confidence, improve their productivity and increase their visibility within their companies. Prior to starting a career in coaching, Azul spent over two decades as a teacher, a principal and a founding faculty member of High Tech High Graduate School of Education. He has been a keynote speaker at international conferences and his TEDx talk, "What Makes a Good Teacher Great", has been viewed over 4.1 million times. Azul has appeared on Smart Passive Income, The Will To Change, Addicted2Success and The Good Men Project. In this show you are going to get real insight into how to succeed in your book writing journey, some golden tips that will accelerate your speaking journey and a masterclass in storytelling. Enjoy! What you'll discover: Why being diagnosed as dyslexic after failing English at college motivated Azul. How and why Azul helped his high school students become published authors. How Azul wrote a best-selling book in 30 days. The promotion strategy he used for his first book. Why Azul left teaching to become a book coach and publisher The blessing of naivete and how it is a catalyst for your success. The three biggest reasons you think leaders should write a book. Where Azul's business fits into your book publishing journey. Azul's advice for neuro-diverse people wanting to write a book. How Azul prepared for his TEDx talk and why he thinks it went viral. What should come first, your talk or your book. How speaking fits into Azul's business. If you'd like to watch the video of the episode, you can do that here: All things Azul: Website: https://authorswholead.com/ Instagram: @azulterronez Twitter: @azulterronez LinkedIn: https://www.linkedin.com/in/azul-terronez/ TikTok @azulterronez Books & Resources*: The Old Man and the Sea by Ernest Hemingway The Alchemist by Paulo Coelho Speaking Resources: Grab Your From Blank Page to Stage Guide and Nail the Topic for a Client Winning Talk Want to get better at finding and sharing your stories then check out our FREE Five Day Snackable Story Challenge Thanks for listening! To share your thoughts: Share this show on X, Facebook or LinkedIn. To help the show out: Leave an honest review at https://www.ratethispodcast.com/tsc Your ratings and reviews really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)
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Let's be honest... Most of us think moderating a panel is just introducing the speakers, asking a few questions and making sure nobody waffles on for too long. Turns out... it's a little more complicated than that. Xenia Wickett has moderated conversations with some of the most influential people in the world, CEOs and senior policymakers including people like Elon Musk and Volodymyr Zelenskyy. Xenia has spent her career working at the highest levels of international affairs, advising governments and businesses, and moderating conversations. In this episode she shares what she's learned about guiding discussions, managing disagreement, reading an audience and asking the kinds of questions that unlock genuinely interesting conversations. Whether you ever plan to chair a panel or not, you'll come away with ideas that will make you a better speaker, interviewer and communicator. What you'll discover: • How Xenia found herself moderating some of the world's biggest conversations • Why moderation is far more than asking questions and keeping time • What interviewing CEOs and world leaders taught her about communication • How to challenge influential people without becoming confrontational • The subtle signs a conversation is losing the audience • How to keep discussions productive when opinions collide • The mistake many speakers make that frustrates moderators • Why listening is often a communicator's greatest superpower • Practical advice if you'd like to moderate panels yourself • The communication habits every speaker can borrow from great moderators Enjoy! If you'd like to watch the video of the episode, you can do that on our YouTube Channel shortly. Guest Information: Website: www.wickettadvisory.com Xenia's Blog: https://www.wickettadvisory.com/blog LinkedIn: https://www.linkedin.com/in/xenia-wickett-2686b0 Books & Resources*: Winnie the Pooh by A.A.Milne TEDx | 5 Tips for Asking Better Questions, Xenia Wickett: https://www.youtube.com/watch?v=3IuyCJUJgDk You can find Xenia's interview with Elon Musk here: https://www.youtube.com/watch?v=mWCfqBb0YTE Blog: How to Moderate Powerful Conversations: https://www.wickettadvisory.com/post/how-to-moderate-powerful-conversations [Quick Tip] Talk Flow Tips: Create Seamless Transitions Like a Pro, Episode 326 Speaking Resources: Grab Your From Blank Page to Stage Guide and Nail the Topic for a Client Winning Talk: https://saraharcher.co.uk/newguide-tsc Want to get better at finding and sharing your stories then check out our FREE Five Day Snackable Story Challenge: https://www.saraharcher.co.uk/challenge To share your thoughts: · leave a comment below. · Share this show on Facebook or LinkedIn. To help the show out: · Leave an honest review at https://www.ratethispodcast.com/tsc. Your ratings and reviews really help get the word out and I read each one. *(please note if you use my link I get a small commission, but this does not affect your payment)
Many speakers think that the sexiest part of their story for the audience is the before and after. They're wrong. The most valuable bit is often missed entirely or not given the space it deserves in your talk. In this episode, I'm covering what that missing part is, what leaving it out is costing you and why you might feel resistance to including it in your signature story. If you've ever felt your story isn't quite landing with your audience, or not getting you the results you want when you speak this episode might explain why ... and completely change the way you tell it. What you'll discover: • The storytelling mistake Sarah spotted happening judging this year's Speaker Awards • What The Odyssey can teach you about telling a memorable signature story • Why audiences care less about your success than you might think • The missing piece of your story that undermines trust • Why sharing your failures can make you more credible, not less • The reason audiences often admire your transformation but don't believe they can achieve it themselves • How expert blindness can sabotage your story • The simple questions that help you uncover the lessons hidden inside your story • How to include the struggle, even if you've only got a short speaking slot • Why the decisions you made matter more than the destination you reached • What caterpillars, butterflies and chicken recipes have to do with great storytelling Enjoy! If you'd like to watch the video of the episode, you can do that here>> Speaking Resources: Grab Your From Blank Page to Stage Guide and Nail the Topic for a Client Winning Talk: https://saraharcher.co.uk/newguide-tsc Episode 194, Storytelling. The Long and Short of It: https://thespeakingclub.com/episodes/tsc/194 Want to get better at finding and sharing your stories then check out our FREE Five Day Snackable Story Challenge: https://www.saraharcher.co.uk/challenge To share your thoughts: · leave a comment below. · Share this show on Facebook or LinkedIn. To help the show out: · Leave an honest review at https://www.ratethispodcast.com/tsc Your ratings and reviews really help get the word out and I read each one. *(please note if you use my link I get a small commission, but this does not affect your payment)