Show Notes
In this episode of The Black T-Shirts Podcast, we sit down with legendary creative leader Susan Credle, former Global Chief Creative Officer at FCB Global. Known for her bold thinking and breakthrough work, Susan shares her insights into the power of creative environments, the art of character development, and the enduring impact of storytelling in brand building.
The creative force behind iconic campaigns like the M&M’S "human" characters and Allstate's unforgettable "Mayhem," Susan has helped shape some of the most memorable brand voices in advertising. Her contributions to the industry have earned her numerous accolades, including being named one of Ad Age's "100 Most Influential Women."
More from Black T-Shirts
In this special edition of Black T Shirts recorded live at SXSW Sydney & presented by our friends at Adobe, we sit down with multidisciplinary artist Chris Yee for a wide-open conversation on the future of creativity.
Recorded live at the B&T Breakfast powered by Mutinex, this special Black T-Shirts episode explores the things marketers have had to unlearn to move forward. With Henry Innis (Founder, Mutinex) and Clare Tsunobo (Head of Media, Lion) joining the conversation, the panel unpacks media myths, creativity clichés, and the evolving role of data in shaping marketing today. This isn’t a how-to guide, it’s a candid reflection on what they used to believe and how those shifts are now changing the way the industry thinks.
Recorded live at this year’s Mumbrella360, this special episode of The Black T-Shirts Podcast revisits the most powerful insights from some of their favourite guests. From hard-won lessons in creativity to surprising truths about success. Then, in front of a live audience, the hosts flip the script and put themselves to the pub test. Are they living by the wisdom they preach? Are the beers cold? Are the answers honest? Tune in for a candid, unfiltered session.
This week on Black T-Shirts, we're joined by Sam Rowlands, a multi-award-winning Creative Lead and Art Director at global innovation agency AKQA.
In this episode of Black T-Shirts, we dive into the sun-soaked world of celebrity culture, branding, and the creative chaos behind global campaigns with Luke and John McKelvey — the visionary brothers behind creative agency MIRIMAR. From ocean views to red carpets, the McKelveys unpack how they turn cultural moments into marketing magic for some of the world’s biggest stars and brands.