Asian Beauty is so much more that K-Beauty: What Brands get dead wrong

Send us Fan Mail In this episode of Coffee N°5, Lara Schmoisman chats with Fernando Acosta. Recorded live at Cosmoprof (with a huge thank you to the Cosmoprof team for hosting us!), Fernando shares his journey from Buenos Aires to leading global brands, unpacking what it really takes to build brand equity on an international scale. From the story of Rexona's global brand harmonization to balancing local market adaptation, this conversation uncovers how sensory marketing, AI, and empathetic le...

Send us Fan Mail In this episode of Coffee N°5, Lara Schmoisman chats with Lisa Green. Recorded live at Cosmoprof (with a huge thank you to the Cosmoprof team for hosting us!), Lisa shares her deep expertise in retail strategy, customer experience, and the irreplaceable power of the human touch. From building community-driven retail environments to ensuring diversity and representation in product offerings, this conversation uncovers what it takes to connect authentically with modern consumer...

Send us Fan Mail In this episode of Coffee N°5, Lara Schmoisman chats with Noah Rosenblatt. Recorded live at Cosmoprof (with a huge thank you to the Cosmoprof team for hosting us!), Noah shares deep insights into the rapid evolution of the beauty industry, digital transformation, and modern brand curation. From building sustainable brand longevity in an oversaturated market to navigating fragrance trends and wellness integration, this conversation uncovers what it takes to expand distribution...

Send us Fan Mail In this episode of Coffee N°5, Lara Schmoisman chats with Oliver Garfield, former COO and Co-President of Cos Bar. Oliver dives into the remarkable history of Cos Bar, founded in Aspen by his mother, Lily Garfield and how it evolved into a premier luxury beauty retailer. From building scalable infrastructure and navigating early-stage growth to mastering retail education, brand positioning, and digital trends, this conversation uncovers what it takes to scale a luxury beauty ...

Send us Fan Mail In this episode of Coffee N°5, Lara Schmoisman chats with Mara, a powerhouse sales leader and healthcare entrepreneur. Mara shares her inspiring journey from a challenging start in law to building a multi-million dollar career in healthcare sales and leadership. From mastering the art of the pitch to understanding why resilience and rejection are essential stepping stones to success, this conversation uncovers what it truly takes to build, lead, and scale high-performing sale...