Show Notes
Joe De Sena is a force of nature. I first became aware of Joe through podcasts like The Tim Ferris Show and Rich Roll and decided to reach out. Joe's story on those podcasts was one of starting out with very little and how a drive to change 100 million people’s lives pushed him on to found Spartan, which now has over 250 races in over forty two countries and with his recent acquisition of Tough Mudder, those stats are only going up.
We only scratch the surface in this episode around his early years and his pool cleaning business where his first clients were mob bosses and I’d advise you to check out the aforementioned podcasts for more details on that part of his life, but in this conversation we focus on mindset, different ways to train, breaking bad habits and even the reasons behind why he ran up Scottish glens with weights and a bag-piper trailing behind him!
We start though with with a story about Fiji and his first encounter with rugby, probably why one of the world’s busiest and energetic people agreed to have this fantastic chat.
More About Joe De Sena Joe’s Website - https://joedesena.com/ Spartan Website - https://www.spartan.com/ Instagram - @realjoedesena Twitter - @realjoedesena LinkedIn - https://www.linkedin.com/in/josephdesena/ Podcast - https://podcasts.apple.com/gb/podcast/spartan-up-a-spartan-race-for-the-mind/id952870930 YouTube - https://www.youtube.com/watch?v=4Qec2tjde6s 10 Rules For Resilience Book - https://amzn.to/2VpNY9Z Spartan Up Book - https://amzn.to/2VpeMXv Spartan Fit Book - https://amzn.to/3fvsCif The Spartan Way Book - https://amzn.to/3lJrjjR Show Notes - benryan.co.uk/podcasts
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