Tech Powered Luxury

How Ilaria Resta Is Leading Audemars Piguet Into Its Next Century: Circular Leadership, Royal Pop and the Future of Watchmaking

Tech Powered Luxury

Show Notes

For this episode, Ashley sits down with Ilaria Resta, CEO of Audemars Piguet, to discuss heritage, innovation, circular leadership, sustainability, and one of the most talked-about watch collaborations of the year.

The mission is bigger than any one CEO. Ilaria sees herself as part of a 151-year story, with a responsibility to protect the manufacturer’s founding values while adapting to a changing world.

Circular leadership is not a metaphor. It is a way of keeping decision-making close to the people who know: watchmakers, clients, artisans, suppliers and markets.

Royal Pop was not a marketing stunt. It was an education strategy, a cultural opening and a call to protect the future of mechanical watchmaking.

The biggest threat to watchmaking is not technology. It is irrelevance.

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