Show Notes
Things do not look good for journalism right now. This year, Bell Media, VICE, and the CBC all announced significant layoffs. In the US, there were cuts at the Washington Post, the LA Times, Vox and NPR – to name just a few. A recent study from Northwestern University found that an average of two and a half American newspapers closed down every single week in 2023 (up from two a week the year before).
One of the central reasons for this is that the advertising model that has supported journalism for more than a century has collapsed. Simply put, Google and Meta have built a better advertising machine, and they’ve crippled journalism’s business model in the process.
It wasn’t always obvious this was going to happen. Fifteen or twenty years ago, a lot of publishers were actually making deals with social media companies, thinking they were going to lead to bigger audiences and more clicks.
But these turned out to be faustian bargains. The journalism industry took a nosedive, while Google and Meta became two of the most profitable companies in the world.
And now we might be doing it all over again with a new wave of tech companies like OpenAI. Over the past several years, OpenAI, operating in a kind of legal grey area, has trained its models on news content it hasn’t paid for. While some news outlets, like the New York Times, have chosen to sue OpenAI for copyright infringement, many publishers (including The Atlantic, the Financial Times, and NewsCorp) have elected to sign deals with OpenAI instead.
Julia Angwin has been worried about the thorny relationship between big tech and journalism for years. She’s written a book about MySpace, documented the rise of big tech, and won a Pulitzer for her tech reporting with the Wall Street Journal.
She was also one of the few people warning publishers the first time around that making deals with social media companies maybe wasn’t the best idea.
Now, she’s ringing the alarm again, this time as a New York Times contributing opinion writer and the CEO of a journalism startup called Proof News that is preoccupied with the question of how to get people reliable information in the age of AI.
More from Machines Like Us
This one's from The Decibel, The Globe and Mail's daily news podcast. Taylor was the guest, talking about the push to regulate AI and whether governments can keep up. We're between seasons, so we're running it here too. From The Decibel: After several reports of AI agents going rogue, calls for regulation of this technology have grown louder. And some of the people advocating for more rules are the leaders of the frontier labs themselves, like Anthropic CEO Dario Amodei. But how can governments, which tend to move slowly, regulate a technology that is changing at an increasingly quicker pace?
In early August, OpenAI hosted dozens of lifestyle creators at an upstate New York resort for a weekend they called Summer Club. There was beekeeping. There were farm-to-table dinners. And in between, there were sessions on how to use ChatGPT. The ensuing backlash was swift, especially against the female influencers. But the money pouring into AI marketing goes far beyond a luxury brand trip. Tech billionaires and super PACs are spending millions to quietly flood your social media feeds. Some have paid influencers for undisclosed deals pushing AI-positive and anti-China messaging. Others have gone so far as to fund radical anti-AI meme accounts that threaten their own CEOs – all to make their critics look unhinged. Tech and culture journalist Taylor Lorenz has spent more than a decade reporting on online creators. She’s been following the dark money behind these co-ordinated campaigns to buy up digital influence and shift the public debate around AI.
For years, the debate about AI was mostly about what it could do, whether it could write, make convincing art, or beat us at our own games. The questions now are older and harder. What makes us human? How do we find meaning? If a machine can do more of the things we thought made humans special, where does that leave us? These aren’t new questions, but rapid advances in AI have made them feel a lot more urgent. Even Pope Leo XIV chose artificial intelligence as the subject of his first encyclical. Greg Epstein, the humanist chaplain at Harvard and MIT and author of Tech Agnostic, has been asking these questions long before the machines showed up. He argues that we’re living in a moment with too much certainty, and that the most useful thing we could embrace right now might be doubt.
When Demis Hassabis co-founded DeepMind in 2010, his mission was simple: solve intelligence, then use it to solve everything else. What began as a scientific quest would eventually become a fierce global AI race.
You've probably seen one by now: a human-sized robot doing very human feats – landing a perfect backflip, racing through the streets of Beijing, or dancing in a crowd at a Knicks game. But behind these viral moments, there is serious money. Analysts predict the market for humanoid robots could be worth trillions in a matter of decades.