Summary
Marketers are increasingly calling out "bull spend," a term used to describe advertising expenditures that yield impressive metrics but fail to deliver real results, particularly when scrutinized by financial officers. This phenomenon highlights the disconnect between vanity metrics and actual business outcomes, prompting a push for more effective advertising strategies that prioritize revenue over mere impressions.
In the realm of theoretical physics, black holes present a significant paradox, challenging our understanding of both general relativity and quantum mechanics. The central issue lies in the conflict between the existence of singularities, where matter collapses to infinite density, and the principles of quantum information conservation. This leads to the so-called black hole information paradox, which suggests that the information about matter consumed by black holes may be lost forever as they evaporate through Hawking radiation.
Recent advancements in string theory offer potential solutions to these paradoxes. The concept of "fuzzballs" emerges from string theory, suggesting that black holes are not hairless but rather composed of complex structures that could retain information. This model posits that as matter collapses into a black hole, it forms a tangled network of strings, eliminating the singularity and allowing for the preservation of information at the event horizon. While these theories are still being developed and tested, they represent a promising avenue for reconciling the discrepancies between quantum mechanics and general relativity.
Show Notes
Learn More about Brilliant: https://brilliant.org/SpaceTime/Uploaded 17-11-21Take the 2023 PBS Audience Survey: https://to.pbs.org/pbssurvey2023dBlack holes are a paradox. They are paradoxical because they simultaneously must exist but can’t, and so they break physics as we know it. Many physicists will tell you that the best way to fix broken physics is with string. String theory, in fact. And in the black holes of string theory - fuzzballs - are perhaps even weirder than the regular type.Sign Up on Patreon to get access to the Space Time Discord!https://www.patreon.com/pbsspacetimeCheck out the Space Time Merch Storehttps://www.pbsspacetime.com/shopSign up for the mailing list to get episode notifications and hear special announcements!https://mailchi.mp/1a6eb8f2717d/spacetimeHosted by Matt O'DowdWritten by Etienne Ligout and Matt O'Dowd Post Production by Leonardo Scholzer, Yago Ballarini, Pedro Osinski, Adriano Leal and Stephanie FariaGFX Visualizations: Ajay ManuelDirected by Andrew KornhaberAssistant Producer: Setare GholipourExecutive Producers: Eric Brown and Andrew KornhaberEnd Credits Music by J.R.S. Schattenberg: https://www.youtube.com/user/MultiDroidekaSpecial Thanks to Our Patreon SupportersBig BangBen DimockDaniel AlexiucNenado763Pravin MansukhaniPeter BarrettNils AndersonDavid NeumannAri PaulCharlieMrs. Tiffany PoindexterLeo KoguanSandy WuMatthew MillerAhmad JodehAlexander TamasMorgan HoughJuan BenetVinnie FalcoFabrice EapMark RosenthalDavid NicklasHenry Van StynQuasarAlex KernMichael SchneiderEthan CohenStephen WilcoxYogiChristina OegrenMark HeisingHank SHypernovawilliam bryanJustin SmithdrollereJoe MoreiraMarc ArmstrongScott GorlickNick BerardPaul Stehr-GreenMuON MarketingRussell PopeBen DeloNicholas NewlinScott GrayАнтон КочковJohn R. SlavikMathewDonal BotkinJohn PollockEdmund FokschanerJoseph SalomoneMatthew O'Connorchuck zegarJordan Youngm0nkJohn HofmannDaniel MuzquizTimothy McCullochGamma Ray Burst SupportersJered D SweeneyAnatoliy NagornyycomboyBrett BakerJeremy SollerJonathan ConerlyAndre StechertRoss BohnerPaul WoodKent Durhamjim bartoshNubbleChris NavridesScott R CalkinsCarl ScaggsThe Mad MechanicEllis HallJohn H. Austin, Jr.Diana SBen CampbellLawrence Tholl, DVMFaraz KhanAlmog CohenAlex EdwardsÁdám KettingerMD3Endre PechDaniel JenningsCameron SampsonPratik MukherjeeGeoffrey ClarionNateAdrian PosorDarren DuncanRuss CreechJeremy ReedEric WebsterDavid JohnstonJ. KingMichael BartonChristopher BarronJames RamseyJustin JermynMr TAndrew MannPeter MertzIsaac SuttellDevon RosenthalOliver FlanaganRobert WalterBruce BIsmael MontecelSimon OliphantMirik GogriMark DelagasseMark Daniel CohenBrandon LattinNickolas Andrew FreemanProtius ProtiusShane CalimlimTybie FitzhughRobert IlardiEric KieblerCraig StonahaMartin SkansMichael ConroyGraydon GossFrederic SimonTonyfaceJohn RobinsonA GKevin LeejustahatYurii KonovaliukJohn FunaiCass CostelloTristan DelocheBradley JenkinsKyle HoferDaniel StříbrnýLuaanAlecZeroVlad ShipulinCodyMalte UblKing ZeckendorffNick VirtueScott GossettDan WarrenPatrick SuttonJohn GriffithDaniel LyonsDFaulkGrowingVioletKevin WarneAndreas NautschBrandon labonte Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices
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Viewers like you help make PBS (Thank you 😃) . Support your local PBS Member Station here: https://to.pbs.org/DonateSPACEUploaded 06-12-17Sometimes intuitive, large-scale phenomena can give us incredible insights into the extremely unintuitive world of quantum mechanics. Sign up for your free trial of The Great Courses Plus at http://ow.ly/HAvT30beNAjToday the humble sound wave is going to open the door to really understanding Heisenberg’s uncertainty principle, and, ultimately quantum fields and Hawking radiation.You can further support us on Patreon at https://www.patreon.com/pbsspacetimeGet your own Space Time tshirt at http://bit.ly/1QlzoBiTweet at us! @pbsspacetimeFacebook: facebook.com/pbsspacetimeEmail us! pbsspacetime [at] gmail [dot] comComment on Reddit: http://www.reddit.com/r/pbsspacetimeHelp translate our videos!https://www.youtube.com/timedtext_cs_panel?tab=2&c=UC7_gcs09iThXybpVgjHZ_7gPrevious Episode:Citizen Science + Zero-Point Challenge Answer | Space Timehttps://www.youtube.com/watch?v=tFB8MsizvBcOne of the most difficult ideas to swallow in quantum mechanics is Werner Heisenberg’s famous uncertainty principle. It expresses the fundamental limit on the knowability of our universe. We’ve discussed it in our early videos on quantum mechanics, but it’s time we looked a little deeper. See, the apparent weirdness of the uncertainty principle hints at the even weirder underlying reality that gives rise to it. The universe we experience seems to be constructed of singular particles with well-defined properties. But this intuitive, mechanical reality is emergent from underlying reality in which the particles that form matter arise from of the combination of an infinity of possible properties. And forget matter - the vacuum itself is the sum of infinite possible particles. If we fully unravel this idea we’ll be on the verge of tackling things like Hawking radiation. But as you’ll see today, in that unraveling we are led, unavoidably, to Heisenberg’s uncertainty principle.Hosted by Matt O'DowdWritten by Graeme Gossel and Matt O'DowdProduced by Rusty WardGraphics by Kurt RossAssistant Editing and Sound Design by Mike PetrowMade by Kornhaber Brown (www.kornhaberbrown.com)Special thanks to our Patreon Big Bang, Quasar and Hypernova Supporters: Big BangCoolAsCatsDavid NicklasWilliam James SidisQuasarTambe BarsbayMayank M. MehrotaMars YenturMark RosenthalDean FuquaY2Justin LloydTambe BarsbayHypernovaEdmund FokschanerMax LevineMatthew O’ConnorEugene LawsonMartha HuntJoseph SalomoneChuck ZegarJordan YoungRatfeastJohn HofmannThanks to our Patreon Gamma Ray Burst Supporters: Mechanically CrypticDenys IvanovNick VirtueAlexey EromenkoNicholas RoseScott GossettMark DykstraChris HicksMark VasilePatrick MurraySultan AlkhulaifiAlex SetoMichal-Peanut KarmiErik SteinDaniel LyonsKevin WarneJJ BagnellJ RejcAmy JieAvi GoldfingerJohn PettitShannan CatalanoFlorian StiglmayrBenoit Pagé-GuitardNathan LenizJessica FraleyLoro LukicBrandon LabonteDavid CraneGreg WeissThe Great Courses Plus is currently available to watch through a web browser to almost anyone in the world and optimized for the US market. The Great Courses Plus is currently working to both optimize the product globally and accept credit card payments globally. Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices
Learn More about Brilliant: https://brilliant.org/SpaceTime/Uploaded 23-03-22Take the Space Time Fan Survey Here: https://forms.gle/wS4bj9o3rvyhfKzUAPBS Member Stations rely on viewers like you. To support your local station, go to:http://to.pbs.org/DonateSPACESign Up on Patreon to get access to the Space Time Discord!https://www.patreon.com/pbsspacetimeToday we’re going to ask a simple-seeming question that will lead to so pretty wacky places. The question is this: If the universe has a center, where is it?Check out the Space Time Merch Storehttps://www.pbsspacetime.com/shopSign up for the mailing list to get episode notifications and hear special announcements!https://mailchi.mp/1a6eb8f2717d/spacetimeHosted by Matt O'DowdWritten by Matt Caplan and Matt O'Dowd Post Production by Leonardo Scholzer, Yago Ballarini, Pedro Osinski, Adriano Leal and Stephanie FariaGFX Visualizations: Ajay ManuelDirected by Andrew KornhaberAssistant Producer: Setare GholipourExecutive Producers: Eric Brown and Andrew KornhaberExecutives in Charge (PBS): Adam Dylewski, Maribel Lopez Director of Programming (PBS): Gabrielle Ewing Spacetime is produced by Kornhaber Brown for PBS Digital Studios.This program is produced by Kornhaber Brown, which is solely responsible for its content.© 2021 PBS. All rights reserved.End Credits Music by J.R.S. Schattenberg: https://www.youtube.com/user/MultiDroidekaSpecial Thanks to Our Patreon SupportersBig Bang Supportersrpeterson2205Mark EvansDavid TaicletDaniel AlexiucNenado763Peter BarrettDavid NeumannCharlieLeo KoguanSandy WuAhmad JodehAlexander TamasMorgan HoughAmyJuan BenetVinnie FalcoFabrice EapMark RosenthalDavid NicklasHenry Van StynQuasar SupportersAlex KinseyAlex KernEthan CohenStephen WilcoxChristina OegrenMark HeisingHank SHypernova Supporterswilliam bryanSergio BonfigliodrollereJoe MoreiraMarc ArmstrongScott GorlickPaul Stehr-GreenMuON MarketingRussell PopeBen DeloScott GrayАнтон КочковJohn R. SlavikMathewDonal BotkinJohn PollockEdmund FokschanerJoseph Salomonechuck zegarJordan YoungDaniel MuzquizGamma Ray Burst SupportersFrank WalkerMatt QWhizBangeryTony AffinitoAvi YashchinMHL SHSKory KirkTerje VoldAnatoliy NagornyycomboyBrett BakerJeremy SollerJonathan ConerlyAndre StechertRoss BohnerPaul WoodKent Durhamjim bartoshNubbleChris NavridesScott R CalkinsThe Mad MechanicEllis HallJohn H. Austin, Jr.Diana SBen CampbellFaraz KhanAlmog CohenAlex EdwardsÁdám KettingerMD3Endre PechDaniel JenningsCameron SampsonPratik MukherjeeGeoffrey ClarionNateDarren DuncanRuss CreechJeremy ReedEric WebsterDavid JohnstonWeb BrowserMichael BartonChristopher BarronJames RamseyJustin JermynMr TAndrew MannIsaac SuttellDevon RosenthalOliver FlanaganBleys GoodsonRobert WalterBruce BSimon OliphantMirik GogriMark DelagasseMark Daniel CohenBrandon LattinNickolas Andrew FreemanShane CalimlimTybie FitzhughRobert IlardiEric KieblerCraig StonahaMartin SkansThe Art of SinGraydon GossFrederic SimonTonyfaceJohn RobinsonA GDavid NealKevin LeejustahatJohn FunaiCass CostelloTristanBradley JenkinsKyle HoferDaniel StříbrnýLuaanAlecZeroCodyKing ZeckendorffNick VirtueScott GossettDan WarrenPatrick SuttonDaniel LyonsDFaulkKevin Warne Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices
Take the Space Time Fan Survey Here: https://forms.gle/wS4bj9o3rvyhfKzUAUploaded 30-03-22PBS Member Stations rely on viewers like you. To support your local station, go to:http://to.pbs.org/DonateSPACESign Up on Patreon to get access to the Space Time Discord!https://www.patreon.com/pbsspacetimeWhat is inside a black hole? Inevitable crushing doom? Gateways to other universes? Weird, multidimensional libraries? If you’ve ever wanted to know then you might be in luck - Some physicists have argued that you’re inside one right now.Check out the Space Time Merch Storehttps://www.pbsspacetime.com/shopSign up for the mailing list to get episode notifications and hear special announcements!https://mailchi.mp/1a6eb8f2717d/spacetimeHosted by Matt O'DowdWritten by Matt O'Dowd Post Production by Leonardo Scholzer, Yago Ballarini, Pedro Osinski, Adriano Leal and Stephanie FariaGFX Visualizations: Ajay ManuelDirected by Andrew KornhaberAssistant Producer: Setare GholipourExecutive Producers: Eric Brown and Andrew KornhaberExecutives in Charge (PBS): Adam Dylewski, Maribel Lopez Director of Programming (PBS): Gabrielle Ewing Spacetime is produced by Kornhaber Brown for PBS Digital Studios.This program is produced by Kornhaber Brown, which is solely responsible for its content.© 2021 PBS. All rights reserved.End Credits Music by J.R.S. Schattenberg: https://www.youtube.com/user/MultiDroidekaSpecial Thanks to Our Patreon SupportersBig BangMark EvansDavid TaicletDaniel AlexiucNenado763Peter BarrettDavid NeumannCharlieLeo KoguanSandy WuAhmad JodehAlexander TamasMorgan HoughAmyJuan BenetVinnie FalcoFabrice EapMark RosenthalDavid NicklasHenry Van StynQuasar SupportersAlex KinseyAlex KernEthan CohenStephen WilcoxChristina OegrenMark HeisingHank SHypernova Supporterswilliam bryanKirk HonourSergio BonfigliodrollereJoe MoreiraMarc ArmstrongScott GorlickPaul Stehr-GreenAdam WaltersRussell PopeBen DeloScott GrayАнтон КочковJohn R. SlavikMathewDonal BotkinJohn PollockEdmund FokschanerJoseph Salomonechuck zegarJordan YoungDaniel MuzquizGamma Ray Burst SupportersFrank WalkerMatt QWhizBangeryTony AffinitoLillith MontgomeryAvi YashchinMHL SHSKory KirkTerje VoldAnatoliy NagornyycomboyBrett BakerJeremy SollerJonathan ConerlyAndre StechertRoss BohnerPaul WoodKent Durhamjim bartoshNubbleChris NavridesScott R CalkinsThe Mad MechanicEllis HallJohn H. Austin, Jr.Diana SBen CampbellFaraz KhanAlmog CohenAlex EdwardsÁdám KettingerMD3Endre PechDaniel JenningsCameron SampsonPratik MukherjeeGeoffrey ClarionNateDarren DuncanRuss CreechJeremy ReedEric WebsterDavid JohnstonWeb BrowserMichael BartonChristopher BarronJames RamseyJustin JermynMr TAndrew MannIsaac SuttellDevon RosenthalOliver FlanaganBleys GoodsonRobert WalterBruce BSimon OliphantMirik GogriMark DelagasseMark Daniel CohenBrandon LattinNickolas Andrew FreemanShane CalimlimTybie FitzhughRobert IlardiEric KieblerCraig StonahaMartin SkansThe Art of SinGraydon GossFrederic SimonTonyfaceJohn RobinsonA GDavid NealKevin LeejustahatJohn FunaiCass CostelloTristanBradley JenkinsKyle HoferDaniel StříbrnýLuaanAlecZeroCodyThomas DoughertyKing ZeckendorffNick VirtueScott GossettDan WarrenPatrick SuttonDaniel LyonsDFaulkKevin Warne Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices
Viewers like you help make PBS (Thank you 😃) . Support your local PBS Member Station here: https://to.pbs.org/DonateSPACEUploaded 04-10-17So what happens when two Super Massive Black Holes collide? We may be about to find out, because astronomers have spotted a pair of them in a close binary orbit for the very first time. This episode of Space Time Journal Club discusses:"A candidate sub-parsec binary black hole in the Seyfert galaxy NGC 7674", Kharb, Lal and Merritt 2017https://arxiv.org/abs/1709.06258You can further support us on Patreon at https://www.patreon.com/pbsspacetimeGet your own Space Time tshirt at http://bit.ly/1QlzoBiTweet at us! @pbsspacetimeFacebook: facebook.com/pbsspacetimeEmail us! pbsspacetime [at] gmail [dot] comComment on Reddit: http://www.reddit.com/r/pbsspacetimeHelp translate our videos! https://www.youtube.com/timedtext_cs_panel?tab=2&c=UC7_gcs09iThXybpVgjHZ_7gPrevious Episode:Are the Fundamental Constants changing?https://www.youtube.com/watch?v=YJzoelANL_Y&t=8sRelated Episodes:How to Build a Black Holehttps://www.youtube.com/watch?v=xx4562gesw0Why Quasars are so Awesomehttps://www.youtube.com/watch?v=3TZEp_n3eIcLinks to Comments Response:Nevermindhttps://www.youtube.com/watch?v=YJzoelANL_Y&lc=z223hpipuozhh1qbj04t1aokgn5pfpqlq0zgbnrilm5obk0h00410Lutra Nereishttps://www.youtube.com/watch?v=YJzoelANL_Y&lc=z22cwtzjvv3ojx0ucacdp430ixcyhmpsu1ahlosnyedw03c010cArnaldo Castrohttps://www.youtube.com/watch?v=YJzoelANL_Y&lc=z22txnyo1lnwh1j03acdp430bunzm5m4x3xf5jwx0xxw03c010c0xFFF1https://www.youtube.com/watch?v=YJzoelANL_Y&lc=z23sjnwjrwnljxe3macdp434i1lxdqjdsvf2ovd3r41w03c010cWispXLegendhttps://www.youtube.com/watch?v=YJzoelANL_Y&lc=z22rivtz4oz2db4kmacdp431v2mactt0223icalvag1w03c010cRubbergnomehttps://www.youtube.com/watch?v=YJzoelANL_Y&lc=z22phdvhwsyehtjxe04t1aokg3gkri0vdluvsttfuju0bk0h00410In this video, we discuss the reports about the detection of a pair of supermassive black holes orbiting only one light year apart from each other. Studying the dance of these giants should tell us a ton about how black holes grow. This paper was just published in Nature Astronomy by Preeti Kharb and Dharam Vir Lal from India’s National Center for Radio Astrophysics, and David Merritt from the Rochester Institute of Technology.Written and Hosted by Matt O'DowdProduced by Rusty WardGraphics by Kurt RossAssistant Editing and Sound Design by Mike PetrowMade by Kornhaber Brown (www.kornhaberbrown.com)Special thanks to our Patreon Big Bang, Quasar and Hypernova Supporters: Big BangBITISMCoolAsCatsDavid NicklasRichard SenegorQuasarTambe BarsbayMayank M. MehrotaMars YenturMark RosenthalDean FuquaY2Justin LloydHypernovaEdmund FokschanerMax LevineMatthew O’ConnorEugene LawsonBarry HatfieldMartha HuntJoseph SalomoneChuck ZegarCraig PetersonJordan YoungRatfeastJohn HofmannThanks to our Patreon Gamma Ray Burst Supporters: Nick VirtueAlexey EromenkoNicholas RoseScott GossettMark DykstraPeter DurocherMichael KersChris HicksMark VasilePatrick MurraySultan AlkhulaifiAlex SetoMichal-Peanut KarmiErik SteinDaniel LyonsKevin WarneJJ BagnellJ RejcAmy JieAvi GoldfingerJohn PettitShannan CatalanoFlorian StinglmayrYubo DuBenoit Pagé-GuitardNathan LenizJessica FraleyLoro LukicBrandon LabonteDavid CraneGreg Weiss Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices
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