The Summer Series - Episode 6: From Awkward to Unforgettable: How to Show Up and Stand Out on Screen with Shelly Horton
Media MagnetShow Notes
In this episode of The Media Magnet: Summer Series, Liz is joined by journalist, TV presenter and confidence coach Shelly Horton — the founder of Shell-Shocked Media and the woman who helps experts and business owners “find their inner Beyoncé.” With nearly 30 years across radio, digital video and television (including Channel Nine and Nine Honey), Shelly brings a refreshingly practical take on media training, presentation skills and showing up with confidence — whether you’re on TV, on Zoom, on stage or pitching clients.
Shelly shares why media training isn’t just for people who want to be famous, how clarity can directly translate into sales (including the story of a PR owner who landed three new clients in a week), and why confidence and energy matter far more than being “photogenic.” From Zoom setup tips and camera confidence to storytelling, anecdotes and preparation, this is a fun, no-nonsense and incredibly empowering episode for any small business owner who is the face of their brand and wants to show up polished, human and memorable.
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