“I Just Had to Make It Work” – Gemma Castillo on Building Her Estate Agency From Scratch
The Estate Agent Consultancy PodcastShow Notes
Gemma Castillo didn’t spend years working her way up through traditional estate agency before going self-employed. She took the opportunity, committed to making it work and learned along the way. Three years later, Gemma has built a successful estate agency business — and in this episode, we unpack exactly how she did it. We talk about the reality of starting with no listings, why consistent lead generation matters, the marketing that helped Gemma win her first instructions and how she went f...
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