Recorded At Red Nine

Inside the Crusaders: Leadership, Rugby & Running a Super Rugby Franchise

Recorded At Red Nine

Show Notes

What does it actually take to run one of the most successful rugby teams in the world?

In this episode, Andy Rowe sits down with Crusaders CEO Colin Mansbridge to talk leadership, business, and the reality of running a professional sports franchise.

Colin explains how he went from head of agribusiness at BNZ to running the Crusaders, and what business leaders can learn from the culture of one of the most successful teams in Super Rugby history.

They discuss:

• The leadership culture inside the Crusaders • Why decisive leadership isn’t always the best leadership • The challenge of pricing tickets and creating value for fans • Why success on the field doesn’t always equal profit • The impact of Christchurch’s new stadium • Lessons for entrepreneurs building businesses

Whether you’re interested in rugby, leadership, or business, this conversation offers a fascinating look inside one of New Zealand’s most iconic sporting organisations.

🎙 Recorded at Red Nine Studios – Christchurch

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⏱ Chapters

00:43 From Banker to Crusaders CEO 02:18 Applying for the Crusaders Job 03:45 What Business Taught Him About Leadership 04:52 “A Bike With Square Wheels” 06:21 Leadership Inside the Crusaders 08:27 Thoughtful vs Decisive Leadership 11:43 How the Crusaders Make Big Decisions 13:19 Pricing Tickets & Business Strategy 16:19 Does Lower Price Increase Demand? 17:06 On-Field Success vs Commercial Success 18:54 The New Christchurch Stadium 20:26 Why Jerseys Don’t Have Player Names 24:50 The Biggest Myth About Super Rugby 26:41 Why People Ask for Freebies 27:57 Advice for Entrepreneurs 30:03 Closing Thoughts Hosted on Acast. See acast.com/privacy for more information.

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