#172: The Diary of a CEO’s Director of Trailers, Anthony Smith — Storytelling Through Video and Writing: Audience Psychology, Intrigue, and Retention
London Writers' SalonShow Notes
The Diary of a CEO’s Director of Trailers, Anthony Smith, on capturing attention in the first few seconds, building cliffhangers and emotional momentum that keep audiences watching (or reading), and testing hooks and packaging without losing trust or story.
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