Show Notes
Want to scale your creative business? Watch my free 20-minute scaling roadmap here: https://tools.laurahiggins.com/the-system
Nick designs luxury residential gardens, and when he joined the Next Level Club he was doing around $8K months on word of mouth alone. Worse, his best work takes three years to grow in, so he never had a portfolio he was proud of. Six months later he's doing $25K+ months, has gone from 1,800 to 63,000 followers, and hasn't spent a cent on ads. We unpack exactly what changed, then I coach him live on his next big move.
The five-times-the-price gym around the corner that made Nick rethink what cheap pricing was saying about him The one question that killed his "pretty finished garden" posts for good The design tip he almost didn't post because it felt too basic, and the hook that took it past a million views Why he starts his reels in the middle, and what it did to his skip rate The old lady and the split shopping bag - the sales mindset that ended his desperate follow-up emails What's next: a one-to-many offer that won't cannibalise his studio, coached live on the mic
Follow Nick Pembroke on Instagram: @nicholaspembrokdesign https://www.instagram.com/nicholaspembrokedesign/
More from My Business Playbook
Want to get coached by Laura? Book a Scale Session here: https://tools.laurahiggins.com/scale
Want to scale your creative business? Watch my free 20-minute scaling roadmap here: https://tools.laurahiggins.com/the-system
Want to get coached by Laura? Book a Scale Session here: https://tools.laurahiggins.com/scale
Want to get coached by Laura? Book a Scale Session here: https://tools.laurahiggins.com/scale
Want to get coached by Laura? Book a Scale Session here: https://tools.laurahiggins.com/scale I've spent the last year becoming a proud quitter, and it might be the best thing I've ever done for my business. In this episode I walk through everything I cut, why everyone told me I was crazy, and what it did to our revenue. The channel that was costing me six figures a year - and the call I finally made about it The one funnel we decided to keep - and the four we decided to quit The profitable, waitlisted offer I shut down anyway, and what happened to our numbers the very next month The kind of "dumb admin" we're cutting with AI right now, live as it happens The 3-question audit that tells you exactly what's ready for the scissors