Show Notes
What does it actually take to be seen as a thought leader? Vince Warnock ran the research — two firms, neuroscientists, the lot — and found 13 things that change how people perceive you. Being a published author came out number one, by a long way.
In this episode, Vince breaks down the 7 primary pillars, why the research surprised even him, and how his publishing company helps neurodivergent entrepreneurs write books they were told they'd never be able to write.
He also gets into ADHD and 10-Brain Theory, the self-doubt trap that keeps most entrepreneurs stuck, and the three barriers that stop people from ever starting their book.
If you've thought about writing a book or building authority in your industry — and talked yourself out of it — this one's worth a listen.
Connect with Vince: Website: https://chasingtheinsights.com/ LinkedIn: https://au.linkedin.com/in/vdub01 Instagram: https://www.instagram.com/chasingtheinsights/?hl=en Facebook: https://www.facebook.com/vdub01/
Podcast: https://podcasts.apple.com/us/podcast/chasing-the-insights/id1528241477 Book: https://www.amazon.com/Chasing-Insights-Practical-Experimental-Marketing/dp/1075680530
More from Marketing & OPs for SMEs
I recently sat down with Cydney Mar, who brings more than 45 years of experience across fashion, manufacturing, TV shopping and product development.
Irwin Hau joins Jeremy Yang to talk about 17 years in the agency world, building Chromatix, and his newer creation, ConversionCow.
What do people need to stay engaged, and why can’t leaders manage everyone the same way? Jeremy Yang speaks with David Lengyel, Managing Director and Co-Founder of Venture Up, about communication, trust and the challenge of moving from doing the work to managing people. With over 40 years of experience in team building and leadership development, David explains how experience can lead managers to take communication for granted, why micromanagement is hard to leave behind, and why professional sports coaching methods don’t always translate to everyday workplaces. They also discuss: The One Minute Manager and learning to delegate. Phil Jackson’s coaching approach and adapting to different people. Why team building should offer more than a “Disneyland experience”. Three things David believes people need: something to work on, something to believe in and something to look forward to. Give it a listen if you run a business or manage a team and want practical lessons that last beyond a training day.
What would a potential client find if they looked you up today, and would it reflect the experience you actually have?
Dima Beseda has been building businesses inside digital economies since he was a teenager.