Show Notes
In this episode.
In this episode, our host, Stuart Broadley, speaks with Lee Vettese, Regional Manager for the Middle East at ASCO, about setting up a brand-new frontier business in one of the world's most dynamic energy markets.
Stuart and Lee take a deep dive into ASCO’s strategic expansion into Qatar, exploring how the company is leveraging its 60 years of North Sea heritage, materials management, and logistics expertise. They discuss the unique challenges of breaking into a competitive region, adapting the ASCO model from offshore operations to local market demands, and filling a critical upcoming gap in regional decommissioning and environmental services.
The conversation also examines ASCO’s successful blueprint from Australia, the importance of local partnerships and joint ventures, and the meticulous process of transferring company culture and high safety standards without missing a beat. From port infrastructure development to navigating in-country value requirements, this episode provides a compelling look at long-term international expansion under extreme operational standards.
What Is the EIC?
The Energy Industries Council (EIC) is one of the world’s largest energy trade associations. As a not-for-profit organisation, it supports more than 950 member companies involved in the global energy value chain. EIC operates internationally, with offices in London, Kuala Lumpur, Rio de Janeiro, Houston, Dubai, and soon, Berlin. It is energy agnostic, supporting all parts of the energy sector. From mature renewable onshore and offshore sectors like wind, solar and hydropower; to grid infrastructure and large nuclear; to hydrocarbon sectors like oil & gas, LNG, FPSO, decommissioning, upstream, midstream and downstream; to emerging low-carbon sectors like hydrogen, carbon capture, CCUS, energy storage, BESS, biofuels, SAF (sustainable aviation fuels), and geothermal. EIC provides a wide range of services, including access to global market intelligence, CAPEX and OPEX project data, consulting support, events, business development opportunities, and advocacy. It also facilitates connections with key decision-makers and policymakers in the energy sector worldwide.
Stay Connected with EIC Learn more about the EIC Explore EIC membership Learn more about the Five Golden Rules for a Healthy Energy Supply Chain Learn about EIC Consult Read the full Survive & Thrive Report
Contact Stuart Broadley about doing your own C-level EIC podcast at [email protected]
Produced, engineered, and promoted by: Samara Bernardo, Lucas Almeida, João Otero, Isabella Costa, Laura Carvalho, and Clara Machado.
More from EIC Podcasts
In this episode.
This podcast episode is brought to you by ADIPEC, the world's largest energy event, taking place in Abu Dhabi from 2-5 November. As demand rises and global energy markets evolve, ADIPEC 2026 brings together governments, industry, investors and technology leaders to accelerate investment, advance technology and build the partnerships needed to meet today's energy needs while building a more resilient system for tomorrow. Discover more at adipec.com.
In this episode. This podcast episode is brought to you by ADIPEC, the world's largest energy event, taking place in Abu Dhabi from 2-5 November. As demand rises and global energy markets evolve, ADIPEC 2026 brings together governments, industry, investors and technology leaders to accelerate investment, advance technology and build the partnerships needed to meet today's energy needs while building a more resilient system for tomorrow. Discover more at adipec.com.
In this episode.