Ep28 - John Paul Gowland | How Personality, Social Media & 'Slap It On Bosch!' Built a Thriving Decorating Business

Are you a painter and decorator? Come and join the Wizards! 🧙‍♂️ A bit of banter, a helping hand and people who get it 👇 https://brushwizards.co.uk/join

Can simply being yourself help you win more decorating work? Gary Proctor is joined by John Paul Gowland, known to thousands online as "Slap It On Bosch!" John explains how social media has transformed his decorating business, why customers buy into personality just as much as workmanship, and how creating content has helped him stay consistently busy. We also chat about pricing, paints, brushes, customer relationships, the future of the decorating trade and why authenticity is one of the biggest advantages any self-employed decorator can have. A brilliant conversation full of humour, honesty and practical advice for painters and decorators.