Media Magnet

58: Breaking the Midlife Mold: Secrets of Australia’s Most Relentless PR Student, Monique Van Tulder

Media Magnet

Show Notes

Episode Summary

This episode spotlights Monique Van Tulder, bestselling author and Australia’s leading media expert on midlife, who transformed her personal brand after completing the Media Masters Academy in 2023. Monique shares her inspiring journey from a pivotal discovery call to national media stardom, revealing practical tips for building confidence, pitching, and never taking no for an answer. Host Liz Nable discusses the impact of a coachable mindset and relentless consistency in becoming the media’s go-to expert.

Key Topics & Chapter Markers

The moment Monique hit reset: midlife, motherhood, and finding her voice [0:02]

The discovery call that sparked Monique’s transformation [1:01]

How Media Masters Academy shaped Monique’s mindset, habits, and confidence [5:11]

Building a personal brand in midlife: tips for standing out and staying consistent [8:50]

Insider media pitching strategies and feedback secrets [15:23]

How Monique became Australia’s “go-to” expert—hundreds of media features and publications [10:51]

Self-confidence, persistence, and reframing “no” as next opportunity [20:23]

Creating industry impact and inspiring women to own their stories [27:27]

Guest Information

Monique Van Tulder

Author of “A Grown Up’s Gap Year”

Wellbeing advocate, personal branding mentor, midlife reinvention expert

Find her at: www.moniquevantulder.com

Resources & Recommended Links

Media Masters Academy info: www.liznable.com/mediamastersacademy

Monique’s book and media features: www.moniquevantulder.com/media

Podcast transcript and related episodes: available after airing

Calls to Action

Rate, review, and subscribe to Media Magnet wherever podcasts are found

Connect with Liz Nable’s Media Masters Academy for practical PR strategies

Follow Monique Van Tulder on Instagram for ongoing inspiration: @moniquevantulder

Join the show community for exclusive content and resources

More from Media Magnet

Sep 8, 2026

Enough of the box-tickers. My guest today says most small business owners have, at some point, buried their head in the sand about their numbers, come to her flying completely blind, and finally hit the point where enough is enough.

Sep 1, 2026

"I think we've attached a lot of success to raising capital." When a business raises $25 million and gets a $100 million valuation, we treat it like a win. My guest today says that's not actually a marker of success at all, and understanding the difference could change how you think about your own business.

Aug 25, 2026

Most people who sell a business they've poured five years of blood, sweat and no salary into would take the win and put their feet up for a while. My guest today looked at her payout and thought, "Great, let's do it all again, but harder, faster, and with a lot more on the line this time."

Aug 18, 2026

There are 2.2 million self-employed Australians. Nearly half of small business owners aren't contributing to their own super. And most of them are telling themselves the same thing: my business is my retirement plan.

Aug 11, 2026

They beat out 14 other applicants for the lease. They opened with 5,000 local social media followers already waiting for them. They had a line out the door on winter mornings. Their biggest day was 444 coffees in a little suburban cafe with just two people behind the counter.

See all episodes →