Leading with Purpose: Jim Nelson's Journey from Premium Consumer Goods to Digital Mental Health
Behind the TeamsShow Notes
Jim Nelson has spent decades leading digital teams from scaling startups through a pandemic to selling luxury brands online but nothing quite prepared him for leading at Beyond Blue.
In this episode: Jim unpacks the mindset shift from commercial conversion metrics to upstream care, The ethics of not collecting user data in a mental health context Why he's rethinking "hire for skill" in favour of "hire for cause alignment And what it's really like feeling like a commercial outsider inside a not-for-profit.
A candid conversation on leadership and purpose.
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