Design Your Joyful Retirement

35. Who Made These Rules? with Jennifer Butz

Design Your Joyful Retirement

Show Notes

What if the biggest thing holding you back isn't your age, but the invisible rules you've been living by? In this episode, I'm talking with Jennifer Butz, founder of WonderCrone, to explore what it means to break the societal scripts that shape how women think about aging, purpose, and what's possible after 50. After decades of living and working around the world, Jen noticed something striking: many cultures honor older women as wisdom holders, while ours often encourages us to become smaller, quieter, and less visible. Together, we explore how limiting beliefs quietly shape our lives, why lasting change happens through small acts of self-trust rather than dramatic reinvention, and how cultivating wonder can open doors to a more authentic next chapter. If you've ever caught yourself thinking, I'm too old for that, I should have this figured out by now, or Who am I if I'm no longer defined by my career or caregiving?, this conversation is for you. We explore: Why the stories we tell ourselves about aging deserve to be questioned. The most common limiting beliefs women carry into midlife and how to recognize them. Why meaningful change is evolutionary, not revolutionary. How giving yourself small "permission slips" can lead to profound transformation. The role of wonder, curiosity, and playfulness in creating a fulfilling next chapter. Why your lived experience is one of your greatest strengths. How older women can embrace their voice, wisdom, and relevance in a culture that often overlooks them.

Jen's take on aging is irreverent, warm, and deeply human. This one will stay with you.

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Website: Wondercrone.com LinkedIn: https://www.linkedin.com/in/jennifer-l-butz-6a2ab311/ Instagram: https://www.instagram.com/wondercrone/ Weekly blogs can be found at wondercrone.com. Jen has written four books that are available on Amazon: Where Wisdom Meets Wonder: A Workbook of Renewal, Agency, and Direction. (2024) Rebel Aging: Wisdom, Wonder, and a Few Shenanigans (2025) The Wisdom and Wonder of Coloring (a journaling/coloring book to tap the right side of the brain) (2025) What Darwin Can Teach Us About Aging in Power: An Evolutionary Lens on Resilience and Thriving (due out early 2027)

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