More from Trapital
Brazil’s biggest music stars can build massive audiences at home, while Nigeria’s global stars often find most of their listeners abroad. Both are finding success, but the paths to building those audiences look very different.
Kevin Shivers started in an agency mailroom at 31. Today, he’s Co-President of Music at THE·TEAM, representing artists including Tyler, the Creator, Leon Thomas, and Kali Uchis. His approach to building the agency centers on teamwork, developing artists, and what he calls “unreasonable hospitality.”
KevOnStage has millions of followers, a growing production company, and the largest creator deal Tubi has signed to date. But live touring still drives roughly 60% of his revenue, while his TV shows are more about building his long-term business.
I sat down with Primary Wave CEO Larry at the Trapital Summit.
The third annual Trapital Summit is officially in the books.