The Money:Mindshift podcast

How (not) to talk about money (featuring Vicky Reynal and Abby Birch)

The Money:Mindshift podcast

Show Notes

Why do so many of us feel awkward talking about money? And what are we really saying when we avoid it? In this episode of the Money:Mindshift podcast, Dr Tom explores why money conversations feel so uncomfortable – and why they’re rarely just about numbers. He’s joined by financial therapist and Sunday Times columnist, Vicky Reynal, who unpacks how our beliefs, behaviours and emotions shape how we earn, spend and save. Then financial wellbeing coach and ADHD money expert, Abby Birch, shares why money can feel even more complex for neurodivergent folks – from the ADHD tax to cycles of guilt and shame – and why traditional advice doesn’t work for everyone. Together, they explore how small shifts in how we talk about money can help us feel more in control – and much less awkward. Considerations Please note the views expressed by contributors to this podcast are their own and should not be taken as advice. If you need advice, please speak to a financial adviser. Research conducted by Opinium on behalf of Aegon’s Money:Mindshift campaign. The survey polled 2,000 UK adults between 14 and 17 April 2026. Want to know more? Subscribe to The Money:Mindshift podcast on Spotify and Apple, or visit Aegon's Money:Mindshift hub for handy articles, tools and resources. You can also follow Aegon UK on LinkedIn to stay tuned for all things Money:Mindshift. Or leave us a comment, and we’ll get back to you! Get to know Dr Tom Dr Thomas Mathar (or Dr Tom for short) is not only an author, podcast host, and financial wellbeing speaker – he’s also an expert in financial psychology, behavioural science, and longevity education. Check out Dr Tom's new book: ‘Your Path to Prosperity: How to fund a happy and long life’, or follow him on LinkedIn. And a huge thank you to our guests, Vicky Reynal and Abby Birch Vicky Reynal is a financial psychotherapist, Times and Sunday Times columnist, and author of award-winning book: ‘Money on your Mind: the Psychology behind your Financial Habits’. You can follow her on both Instagram and LinkedIn. Abby Birch is an award-winning financial wellbeing and neurodivergent money expert, coach and speaker. You can follow her on LinkedIn and find out more about at her website abbybirch.co.uk.

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