How Leaders Lead with David Novak

#290: Mariam Naficy, Founder and Chairman, Minted – See the possibilities in people

How Leaders Lead with David Novak

Show Notes

Minted Founder Mariam Naficy was ready to shut it all down. She’d spent nearly all the capital from her angel round, but nothing was selling.

Then, she experimented with crowdsourcing stationery and card designs from independent artists, and everything changed.

Sales exploded. And 18 years later, Minted is in 75 million homes worldwide, empowering tens of thousands of independent artists and designers to make a living.

And it’s a testament to Mariam’s ability to find the potential in people that others miss. Whether it’s with customers, independent artists, or her own team, she leads with the belief that people are full of possibilities, and it’s up to leaders to draw them out.

Hit play and see how to become the kind of leader who gets the best out of the people around them. You’ll also learn:

The question to ask before you fire someone

How to build a competitive moat around your business

Why your brand should be a big factor in your approach to AI

One surprising strategy that can help you be a better listener

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