Show Notes
In today’s episode, we sat down with farmer and podcaster Corey Hillebo and Corteva Agriscience chief technology and digital officer Sam Eathington. Hillebo and Eathington help us to better understand how to unlock agriscience innovation, both at the farm level and at the corporate level.
“Can we use the science to find another crop or crops for Iowa? Like there's no doubt with Brazil coming on and being a major competitor of ours and we are just doing an amazing job as farmers and Corteva is doing an amazing job with science… It would be awesome if we could find something else that is of value. We could do really well to take some pressure off.” - Corey Hillebo
Science and technology are changing fast. It’s entirely plausible that the products that are returning value to farmers and shareholders today might be entirely different in the future. As Corteva Agriscience chief technology and digital officer, Sam Eathington shares that his pursuits in research and development are focused on current farmer issues, future farmer issues and what return on investment they can develop for both producers and shareholders.
“At the end of the day, it's really about capital allocation and what should we prioritize and why…Part of my job is to help take the science and turn it into why we care from the business. And that is a really important part…We can do incredible science, but if we don't figure out how to link it and make it into a business value, it never goes anywhere… And so my role is a lot about how to help communicate that and explain that and then help make choices about where we invest and where we don't invest.” - Sam Eathington
Some takeaways from this episode: The three overlapping circles of where to invest into future innovation are starting with the farmer needs, then the state of the science and finally the return on investment for shareholders. The pursuit of alternative crops is necessary and now possible as technology continues to make that more attainable We are definitely living in a time of disruptive innovation, and adapting to these changes is critical for all of us in agriculture.
Agriscience Explained is brought to you by Corteva Agriscience and hosted by Tim Hammerich. This show is produced by Clint Pilcher, Rayda Krell and Ann Leonard. Jaime Hammerich and Grant Bolton edit these podcasts, and the music was composed by Dmitri Volkov. Subscribe for more Agriscience Explained: From Science to Solutions.
More from Agriscience Explained
Please send us your feedback on the podcast: [email protected] In this episode, we look back on the past 100 years, and highlight what will carry over into this next chapter in the company’s history. Corteva Agriscience chief technology and digital officer Sam Eathington and some really special guests discuss the past, present and future of agriscience innovation.
Dr. Carla Yerkes joins us to help us tell the story of Rinskor and explain the process of herbicide innovation and the persistence and creativity it takes to develop new solutions for farmers. Yerkes is a research biologist at Corteva Agriscience and has a Ph.D. in herbicide physiology. She has spent about half of her 30 year career in herbicide discovery research and the other half in herbicide trait discovery.
What is happening in agriscience today that we will be talking about 100 years from now? While it’s impossible to answer that question with certainty, there is a technology that has the potential to impact our industry in the next century as much or even more than hybridization changed the game over the past century. That technology is genome editing. The promise of this technology is very real and today you’re going to hear firsthand accounts of what changed in 2012 and 2013 to make all of this possible, what did it look like to test the technology in plant breeding, and what does the strategy look like to turn this science into better solutions.
In today’s episode, we’re following a molecule around the world, from being discovered in Japan to being developed in the United States to becoming a solution for farmers in the United Kingdom. Joining us is one of those farmers in the UK, Julian Gibbons. Julian has seen a variety of fungicide solutions come and go for important wheat diseases like Septoria tritici, or speckled leaf blotch. He’s really excited about the potential for a relatively newly registered product derived from a natural compound called Inatreq Active™. And the story of the need for Inatreq and the road to getting this product to farmers is the focus of today’s episode.
We celebrate the 100th year anniversary of Pioneer Seeds, and take a look back at the history of hybridization. The process may seem simple: to take two varieties or even species and cross them together to create more desirable offspring. But the concept of controlled hybridization, intentionally transferring pollen from a chosen male parent to a chosen female parent, is relatively new in the history of agriculture. But it has been nothing short of revolutionary.