Show Notes
Mae raised nearly £1M from over 15 angel investors and most of it came through cold outreach. One LinkedIn DM landed her £250,000. Another cold email brought in £75,000. In this episode, she walks Emmie through the exact six-step playbook founders ask her about the most: how she prepared, where she found angels, what she said, and the parts nobody posts on LinkedIn. If you're fundraising right now - or about to start - this one covers the full picture. The rejections. The "Dear First Name" mass-email disaster. The emotional toll. And the surprise that changed everything: for most of her angels, the pitch deck barely mattered. The conversation came first. What's inside: Mae's six-step angel fundraising playbook (Prepare → Admin & Legal → Momentum → How to Find Angels → Hustle → Set Expectations) How to get SEIS/EIS advance assurance and why it makes you instantly more investable Why the "grandma test" matters more than your pitch deck Cold outreach that actually works: emails, LinkedIn DMs, and what to say Angel syndicates, networks and collectives explained (and which ones to approach) How to vet an investor with one question so you stop wasting time Why a "no" isn't a no forever - and how to keep doors open The reality behind big funding announcements (spoiler: it's usually small, bitty rounds) Hosted by Emmie Faust, serial entrepreneur, angel investor and founder of Female Founders Rise. Links & Resources: Download the episode playbook: https://femalefoundersriseshow.com Join Female Founders Rise (free): https://femalefoundersrise.com SEIS/EIS advance assurance: https://www.gov.uk/guidance/venture-capital-schemes-apply-to-use-the-seed-enterprise-investment-scheme FounderCatalyst: https://foundercatalyst.com DocSend: https://www.docsend.com Alma Angels: https://www.almaangels.co.uk Connect with us: Emmie on LinkedIn: https://linkedin.com/in/emmiefaust Mae on LinkedIn: https://linkedin.com/in/mae-yip-9017b238 Female Founders Rise Show on Instagram: https://instagram.com/ffr.show
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