Building a Lifestyle Podcast Agency: SimplePod Studios & Financial Independence - DS624
Affiliate Marketing & Side Hustles on the Doug.ShowShow Notes
I talk with Justin Peters about how his hobby podcast led to co-founding SimplePod Studios with his brother, including their team setup, early clients, pricing and package evolution, and why they focus on high-ROI finance-adjacent creators. We also get into his sabbatical and FI journey, what it takes to produce an episode consistently, keeping the agency as a lifestyle business, and how he sees platforms and video trending. Connect with Justin Peters
SimplePod Studios Podcast Playbook FI Minded – Financial Independence Without the Extremes Doug’s appearance on FI Minded
Contact me. Ask Questions!
Send me an email here: [email protected] Leave a voicemail: (406) 813-0613 Join My Email list
00:00 Meet Justin Peters 00:57 SimplePod Origin Story 05:49 Sabbatical to Podcasting 17:56 Agency Growth and Niching 31:40 Anatomy of One Episode 34:30 Consistency Over Perfection 39:46 Co-Founder Communication Rules 49:13 Industry Trends
More from Affiliate Marketing & Side Hustles on the Doug.Show
I chat with Chris Pantelli, the founder of Linkify and Total Authority, about using AI inside a business.Chris says they started with early AI writing tools, then moved heavily into Claude, ChatGPT, and Grok for coding, analysis, automation, and content workflows. He describes building custom internal tools with AI for pitch operations, journalist data, transcript analysis, and other tasks.
I talk about what real passive income, and a few things that aren't. It's just my opinion, of course, and not financial, legal, or tax advice. Then, I talk about my stand up comedy class.
Elliott and I geek out on personal finance, saving, and early retirement. Not financial or legal advice, talk to professionals. Connect with Elliott Zelinskas
Elliott joins me for an update on 2026 and why it’s never been a better time to build an online business. He was the guest on episode 610 and things have been going great. Connect with Elliott Zelinskas
I talk about an AI project I might work on, upcoming episodes, and the silliness of getting rich quickly. Contact me. Ask Questions!