Your Digital Reputation

What's Changing in Season 7?

Your Digital Reputation

Show Notes

Leadership today doesn’t happen behind closed doors. It happens in public view - and that changes everything.

In this opening episode of Season 7 of Your Digital Reputation, host Roger Christie sets the scene for a new era of leadership. One where visibility is a given - even risky, at times - and where trust and belief are the ultimate goals.

As a precursor to his guest conversations this season, Roger explores a series of real-world scenarios where leaders and organisations are so easily exposed online, and the ramifications that has for stakeholder engagement offline. He also flags what leaders must do differently to build trust in a world where everything is visible, searchable and scalable.

Roger charts the journey of executive trust online: from the watershed moment of COVID; to the rise of the CEO celebrity; and the crucial role generative AI plays in building and undermining credibility today. He also introduces key concepts for this season and beyond: trust leak; signals and behaviours; and why the risk of not being believed is far greater than the risk of not being seen.

Whether you’re a leader navigating these challenges, or leaders are urgently looking to you for guidance - this episode sets the scene for what lies ahead, and will help you reassess your role, your presence, and the signals you’re sending every day.

Tune in to set the foundation for Season 7, and to better understand what it takes to build, protect and scale trust in today’s digital environment.

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