Trapital

Building Businesses Around Artists with Firebird Music CEO Nathan Hubbard

Trapital

Show Notes

At our Trapital Summit, Nathan Hubbard joined me in stage to discuss Firebird Music’s investment thesis, working with Yungblud, and the business of Taylor Swift.

CHAPTERS

04:06 Firebird’s Mission

06:46 Yungblud’s Case Study

14:16 Investing in Management Companies

21:03 Finding New Talent

23:34 Is Taylor Swift the Best CEO in Music?

SPONSORS

Chartmetric: Listen in for our Chartmetric Stat of the Week. Splice: Learn more about Splice’s brand new virtual INSTRUMENT

LINKS & SOURCES

⁠Trapital newsletter⁠⁠

Trapital Summit 2025⁠ Guests: Nathan Hubbard, ⁠Firebird Music⁠⁠

Every Single Album⁠ Podcast

TRAPITAL

Where technology shapes culture. New episodes and memos every week.

More from Trapital

Oct 23, 2026

I sat down with Steve Boom, VP of Audio, Twitch & Games, at the 2026 Trapital Summit to talk about the competition for your attention. Boom oversees Amazon Music, Wondery, Twitch, Audible, and more.

Oct 19, 2026

Brazil’s biggest music stars can build massive audiences at home, while Nigeria’s global stars often find most of their listeners abroad. Both are finding success, but the paths to building those audiences look very different.

Oct 14, 2026

Kevin Shivers started in an agency mailroom at 31. Today, he’s Co-President of Music at THE·TEAM, representing artists including Tyler, the Creator, Leon Thomas, and Kali Uchis. His approach to building the agency centers on teamwork, developing artists, and what he calls “unreasonable hospitality.”

Oct 8, 2026

KevOnStage has millions of followers, a growing production company, and the largest creator deal Tubi has signed to date. But live touring still drives roughly 60% of his revenue, while his TV shows are more about building his long-term business.

Sep 30, 2026

I sat down with Primary Wave CEO Larry at the Trapital Summit.

See all episodes →