Reviving an Icon: Nate Fowler CEO of Long John Silver’s on Brand Growth and Hospitality Innovation
The Hospitality Hangout | Hospitality PodcastShow Notes
Nate Fowler, CEO of Long John Silver’s, joins Hospitality Hangout live from RFDC in Las Vegas to share insider insights on revitalizing a 56-year-old restaurant brand while maintaining its core identity. This episode dives deep into hospitality trends, focusing on how technology, loyalty programs, and strategic partnerships drive growth and innovation in the restaurant industry. Nate discusses his unique approach to leadership shaped by his background in banking and finance, exploring unit economics and franchise growth during a pivotal turnaround. Listeners will learn about the brand’s investment in technology, including a new mobile app, and creative marketing tactics like the chicken-focused logo stunt that reignited customer interest. The conversation also covers franchisee economics, procurement strategy, and the significance of partnerships with companies like Foodbuy for improving cost structures and attracting new franchisees. Packed with valuable hospitality industry insights, this episode is a must-listen for food service professionals, emerging restaurant brands, and anyone interested in the future of hospitality innovation.
Episode Credits: Produced by: Branded Hospitality Media Hosted by: Michael Schatzberg, Jimmy Frischling Producer: Julie Zucker Creative Director: Adam Levine Show Runner: Drewe Raimi Post Production: Three Cheers Media www.thehospitalityhangout.com
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