Summary
Marketers are increasingly vocal about the inefficiencies of advertising budgets, coining the term "bull spend" to describe investments that may look good on paper but fail to deliver real results. This sentiment is echoed in discussions about the importance of focusing on metrics that truly matter to the business, rather than those that merely impress stakeholders. The conversation highlights the need for a more strategic approach to marketing, particularly in the context of digital platforms like LinkedIn, which offers targeted advertising options.
In a shift to a more scientific discussion, the podcast delves into the concept of symmetry in physics, particularly focusing on parity transformations. It explains how the laws of physics behave differently in a hypothetical mirror universe, where certain properties, such as chirality, are flipped. The discussion references significant experiments, including those conducted by physicist Chien-Shiung Wu, which demonstrated that parity is not conserved in weak nuclear interactions, challenging long-held assumptions in physics.
The episode concludes by exploring the implications of parity violation and its connection to broader symmetries in the universe, such as charge conjugation and time reversal. This exploration raises questions about the fundamental nature of reality and the potential for deeper symmetries that govern physical laws, leaving listeners with a sense of wonder about the complexities of the universe.
Show Notes
To learn to think like a scientist check out http://Brilliant.org/SpaceTime Uploaded 12-12-18PBS Member Stations rely on viewers like you. To support your local station, go to: http://to.pbs.org/DonateSPACECheck out the new Space Time Merch Store!https://pbsspacetime.com/When you look in mirror, and see what you think is a perfect reflection. You might be looking at universe whose laws are fundamentally different.You can further support us on Patreon at https://www.patreon.com/pbsspacetimeTweet at us! @pbsspacetimeFacebook: facebook.com/pbsspacetimeEmail us! pbsspacetime [at] gmail [dot] comComment on Reddit: http://www.reddit.com/r/pbsspacetimeHelp translate our videos!https://www.youtube.com/timedtext_cs_...Previous Episode:Did Life on Earth Come from Space?https://www.youtube.com/watch?v=REl20rlZGTwHosted by Matt O'DowdWritten by Graeme Gossel and Matt O'DowdGraphics by Luke MaroldiAssistant Editing and Sound Design by Mike PetrowMade by Kornhaber Brown (www.kornhaberbrown.com)When we think about symmetry, the first thing that comes to mind is mirror symmetry. Butterflies, Rorschach tests, and classically attractive faces all look the same when flipped left-to-right. In physics, a symmetry is when the laws of physics are unchanged due to some transformation of coordinates. We’ve seen examples where it is - the universe is symmetric to coordinate shifts in space, time, and even the rather abstract phase of the wave function. So it might be surprising to learn that with all the weird ways in which the universe IS symmetric, it’s NOT entirely symmetric under this most intuitive one. The laws of physics work differently in the universe of the mirror. Special thanks to our Patreon Big Bang, Quasar and Hypernova Supporters: Big BangDavid NicklasCoolAsCatsAnton LifshitsFabrice EapJustin LloydJuan BenetQuasarTambe BarsbayMark RosenthalDean FuquaJames FlowersVinnie FalcoHypernovaChuck ZegarJordan YoungJoseph SalomoneJohn HofmannMatthew O’ConnorEdmund FokschanerDonal BotkinDanton SpiveyMark HeisingThanks to our Patreon Gamma Ray Burst Supporters: Alexey EromenkoBrandon CookBrandon LabonteCarlo MogaveroDaniel LyonsDavid CraneDustan JonesGreg WeissJack FroschJames HughesJames QuinteroJJ BagnellJohn WebberJinal DoshiJon FolksJoseph EmisonJosh ThomasKenneth F LeonardKevin WarneMalte UblMark VasileNathan HitchingsNicholas RoseNick VirtueRatfeastRichard BromanScott GossettShawn AzmanTim StephaniTommy Mogensenسلطان الخليفي Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices
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PBS Member Stations rely on viewers like you. To support your local station, go to: http://to.pbs.org/DonateSPACE↓ More info below ↓Uploaded 08-09-20The great physicist Hermann Weyl once said: "My work always tried to unite the true with the beautiful, but when I had to choose one or the other, I usually chose the beautiful." But is this actually good advice for doing physics?Sign Up on Patreon to get access to the Space Time Discord! https://www.patreon.com/pbsspacetimeCheck out the Space Time Merch Storehttps://pbsspacetime.com/Sign up for the mailing list to get episode notifications and hear special announcements!https://mailchi.mp/1a6eb8f2717d/spacetimeHosted by Matt O'DowdWritten by Matt O'DowdGraphics by Leonardo Scholzer, Yago Ballarini, and Pedro OsinskiDirected by: Andrew KornhaberCamera Operator: Setare GholipourExecutive Producers: Eric Brown and Andrew KornhaberEnd Credits Music by J.R.S. Schattenberg: https://www.youtube.com/channel/UCRl6-nb4iOnsij-vnpAjp0QSpecial Thanks to All our Supporters on Patreon!Big Bang SupportersScott GrayJames YoungerRobert DoxtatorAhmad JodehCaed AldwychRadu NegulescuAlexander TamasMorgan HoughJuan BenetFabrice EapMark RosenthalDavid NicklasQuasar SupportersAlec S-LChristina OegrenMark HeisingVinnie Falcowilliam bryanHypernova SupportersMark Matthew BoskoJustin JermynJason FinnAnton KochkovJulian TyackeSyed AnsarJohn R. SlavikMathew Danton SpiveyDonal BotkinJohn PollockEdmund FokschanerJoseph SalomoneMatthew O'Connorchuck zegarJordan YoungHank SJohn HofmannTimothy McCullochGamma Ray Burst SupportersRichard DeightonLucas MorganEric WebsterDavid JohnstonJ. KingMichael BartonChristopher BarronJames RamseyMr TAndrew Mann Jeremiah Johnsonfieldsa eleanoryCody LubinskyPeter MertzKevin O'ConnellBryan DawleyIsaac SuttellDevon RosenthalOliver FlanaganBleys GoodsonDarryl J LyleRobert WalterBruce BIsmael MontecelM DAndrew RichmondSimon OliphantMirik GogriDavid HughesMark Daniel CohenBrandon LattinYannick WeynsNickolas Andrew FreemanBrian BlanchardShane CalimlimTybie FitzhughRobert IlardiEric KieblerTatiana VorovchenkoCraig StonahaMichael ConroyGraydon GossFrederic SimonGreg SmithSean WarniahaTonyface John RobinsonA GKevin LeeAdrian HatchYurii KonovaliukJohn FunaiCass CostelloGeoffrey ShortBradley JenkinsKyle HoferTim StephaniLuaan AlecZero Malte UblAria AhmadNick VirtueScott GossettDavid BethalaDan WarrenPatrick SuttonJohn GriffithDaniel LyonsJosh ThomasDFaulk Kevin WarneAndreas NautschBrandon labonte Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices
PBS Member Stations rely on viewers like you. To support your local station, go to: http://to.pbs.org/DonateSPACE↓ More info below ↓Uploaded 13-10-20Is all that exists just whatever exists right now? Is the past erased and the future a void yet to be filled? Well, the answer lies in between the past and the future - in the elusive, ever-moving eye-blink that we call the present. Sign Up on Patreon to get access to the Space Time Discord! https://www.patreon.com/pbsspacetimeCheck out the Space Time Merch Storehttps://pbsspacetime.com/Sign up for the mailing list to get episode notifications and hear special announcements!https://mailchi.mp/1a6eb8f2717d/spacetimeHosted by Matt O'DowdWritten by Matt O'DowdGraphics by Leonardo Scholzer, Yago Ballarini, and Pedro OsinskiDirected by: Andrew KornhaberCamera Operator: Setare GholipourExecutive Producers: Eric Brown and Andrew KornhaberEnd Credits Music by J.R.S. Schattenberg: https://www.youtube.com/channel/UCRl6-nb4iOnsij-vnpAjp0QSpecial Thanks to Our Patreon Sponsors!Big Bang SupportersMarty YudkovitzBrodie RaoScott GrayRobert DoxtatorAhmad JodehCaed AldwychRadu NegulescuAlexander TamasMorgan HoughJuan BenetFabrice EapMark RosenthalDavid NicklasQuasar SupportersAlec S-LChristina OegrenMark HeisingVinnie FalcoHypernovaWilliam BryanMark Matthew BoskoJustin JermynJason FinnАнтон КочковJulian TyackeSyed AnsarJohn R. SlavikMathewDanton SpiveyDonal BotkinJohn PollockEdmund FokschanerJoseph SalomoneMatthew O'ConnorChuck ZegarJordan YoungHank SJohn HofmannTimothy McCullochGamma Ray BurstAstronauticistSummit137Darren DuncanLily kawaiiRuss CreechJeremy ReedMax BernardMagistrala Хемус [Kybrit]Bill BlairEric WebsterSteven SartoreJames YoungerDavid JohnstonJ. KingMichael BartonJames RamseyMr TAndrew MannJeremiah Johnsonfieldsa eleanoryPeter MertzKevin O'ConnellRichard DeightonIsaac SuttellDevon RosenthalOliver FlanaganDawn M FinkBleys GoodsonDarryl J LyleRobert WalterBruce BIsmael MontecelM DAndrew RichmondSimon OliphantMirik GogriDavid HughesMark Daniel CohenBrandon LattinYannick WeynsNickolas Andrew FreemanBrian BlanchardShane CalimlimTybie FitzhughRobert IlardiEric KieblerTatiana VorovchenkoCraig StonahaMichael ConroyGraydon GossFrederic SimonGreg SmithSean WarniahaTonyfaceJohn RobinsonA GKevin LeeAdrian HatchYurii KonovaliukJohn FunaiCass CostelloGeoffrey ShortBradley JenkinsKyle HoferTim StephaniLuaanAlecZeroMalte UblNick VirtueScott GossettDavid BethalaDan WarrenPatrick SuttonJohn GriffithDaniel LyonsJosh ThomasDFaulkKevin WarneAndreas NautschBrandon labonteLucas Morgan Learn more about your ad choices. Visit megaphone.fm/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices
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