609: 5 Pricing Mistakes Costing You Dream Clients

If clients keep saying “too expensive,” this is going to sting - in the best way. The problem isn’t your price. It’s how you’re presenting it, framing it, and engineering it. In this episode, I’m breaking down the five pricing mistakes quietly costing you dream clients and showing you exactly how to fix them so you can charge more, sell with confidence, and stop discounting your brilliance.

What You'll Learn: Why leading with price too early kills your conversions The framing shift that turns cost into investment How your tone and silence on sales calls changes everything Why charging hourly is capping your income - and what to do instead The psychology behind tiered pricing and how to engineer it The bonus fix if your real problem is low-quality leads

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