A simple introduction to AI for optometry practice owners: a practical conversation with Dr. Mick Kling
20/20 MONEY: The Business of OptometryShow Notes
AI can feel overwhelming, overhyped, and impossible to keep up with — especially when every conversation seems to swing between "this changes everything" and "this is all just noise." In this episode of 20/20 Money, I'm joined once again by Dr. Mick Kling for a practical conversation about where AI is actually useful for practice owners right now — without the doom-and-gloom, hype, or technical jargon.
Mick shares how he's been thoughtfully experimenting with AI inside his own workflows to improve efficiency, analyze practice financials, model business decisions, and simplify strategic planning. More importantly, we discuss how practice owners can start using these tools in approachable, low-risk ways without needing to become programmers, coders, or "tech people." We also discuss: Why AI should be viewed more as an assistant than a replacement
The biggest mistakes owners make when using AI tools
How Mick built AI-powered financial analysis tools without coding experience
The "LENS" framework for creating better prompts and better outputs
Practical ways to use AI for business planning, associate hiring decisions, and cash flow analysis
Why dashboards and reporting may evolve dramatically over the next few years
The importance of human connection in a profession increasingly influenced by technology
How to begin experimenting with AI without getting completely overwhelmed by it
As always, we close the conversation with practical NBSs (Next Best Steps) for listeners who want to begin thoughtfully integrating AI into their practice and business workflows.
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Resources: Previous episode with Mick about adding an associate OD in the practice (I think we did one on this topic??) Check out Wispr Flow (voice dictation software) Book a Triage call with Adam Download the Practice Owner's Financial Toolkit 20/20 Money Ultimate Financial Success Masterclass OD Mastermind Interest Form Check out Adam's new book: How to Buy an Optometry Practice
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