9 Ways to Build Your Network to Grow Your Business

Cultivating relationships to build your network is the absolute highest ROI activity you can spend time on when it comes to growing your business.

Building a strong professional network isn’t optional for most coaches, it’s one of the primary drivers of business growth.

Industry data suggests that 55–65% of coaching clients come from referrals, making relationships, partnerships, and community visibility some of the most valuable business assets a coach can develop.

Having a solid list of personal connections that are either potential clients or referral partners (if they aren’t your ICA) that can refer clients to you is one of the best asset your business can have!

Table of Contents Listen to the EpisodeBuild a Strong Network – Method #1 Build a Strong Network – Method #2 Build a Strong Network – Method #3 Build a Strong Network – Method #4 Build a Strong Network – Method #5 Build a Strong Network – Method #6 Build a Strong Network – Method #7 Build a Strong Network – Method #8 Build a Strong Network – Method #9

Episode Transcript

Listen to the Episode

Build a Strong Network – Method #1

Identify ‘collaboration partners’ – product or service providers that share your ideal clients and partner up with them to share your audiences. It’s a Win/win – you build your audience’s trust by providing them with another amazing service provider they need and you gain access to a fresh crowd of potential clients with their audience Look for yoga teachers, life coaches, meditation coaches, personal trainers, nutritionists/dietitians to grow your collab squad!

Build a Strong Network – Method #2

Participate in a JV (joint venture) digital giveaway – connect with a group of collaboration partners for a hosted digital giveaway, where you all have a freebie to give away. The group all promotes the giveaway to their own list and their social media audience, allowing all of you to grow your own email list and social media following.

Build a Strong Network – Method #3

Do a virtual summit – like a giveaway but instead of a freebie you’re presenting on your topic of expertise. Look for upcoming summits where your ideal client is likely to be attending.

Build a Strong Network – Method #4

Stay in touch! Put it on your daily to-do list to reach daily to at least 5 contacts. You’ve probably heard the quote: “The best time to plant a tree is 20 years ago… the next best time is today.” Waiting until you have something to sell/pitch to try to grow your potential leads list is a huge mistake. (we all have that high school friend who slides into the DM’s after 20 years of silence to recruit you into their direct sales business, right??)

Don’t be that guy. Stay in contact regularly with people in your network (other coaches, past clients, and potential clients) by checking in, being genuinely interested in what’s happening with them, wishing them a happy birthday, or forwarding content you think they’ll like (In other words, just be helpful!)

Build a Strong Network – Method #5

Do a podcast tour – Podcast hosts are almost always looking for guests to provide expertise to their audience (ask me how i know!). Research podcasts that share your ideal client (remember we talked about collaboration partners?), so it’s not a competitor but someone who already has the attention and trust of your ideal client and be sure to share so much value that both the host and the audience will want to find a spot in your network!

Build a Strong Network – Method #6

Routinely reach out to past clients to see if they know anyone who is looking for help with whatever it is you offer. They may know someone (maybe them?) if nothing else, it reminds them that you are ‘their guy’ they know to send people to

Build a Strong Network – Method #7

Promote your local businesses on your social media – while we mostly focus here on the online aspect of business, don’t overlook the power of the Shop Local movement in your community! Your business may be virtual but that does