The Walk Around

S5E06 - 2026 Automotive Market Outlook: Affordability and Demand

The Walk Around

Show Notes

Tyson Jominy, SVP OEM Solutions at JD Power, discusses affordability pressures, interest rates, lease returns, and why stable demand and mid-cycle conditions will shape dealer planning for the 2026 auto market.

Episode Breakdown 00:00 - Meet Tyson Jominy from J.D. Power 01:05 - Affordability and the role of monthly payment 03:29 - What longer loan terms mean for dealers 04:36 - Limited used supply and strong trade-in values 05:38 - Service lanes as a used inventory opportunity 06:49 - Does the 2026 demand outlook remain optimistic? 08:47 - SAAR forecast and vehicle price expectations 10:40 - Interest rate outlook and OEM-supported financing 11:46 - Leasing as an affordability strategy for dealers 12:33 - Fixed ops profitability and warranty impact

For more information about our guest, visit their ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠.

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