The McDonald's Checklist System For Real Estate w Callum Gilchrist

A cold call in his first week turned into a listing five years later, and it only happened because of Callum's simple follow-up process (a process most agents quit after a few weeks!)

Access the free action plan, templates, and scripts from this episode in the Real Growth Listing Lab: https://bit.ly/free-resources-and-trainings

Download your free Level Up Listing Toolkit here: https://bit.ly/listing-toolkit-download

Real Estate Agents: Want to increase your GCI? Schedule your Marketing Roadmap call here: https://bit.ly/marketing-roadmap-call

What You'll Learn In This Episode (w Callum Gilchrist) The McDonald's principle Callum built his business on: you don't have to be good, you have to follow the process The six stages every one of his listings runs through, from listing docs to prospecting off the campaign How his team carries 25 live listings and sells 96–100 properties a year without it living in his head Why a vendor ringing to ask about their open home means he hasn't done his job The cold call from his first week that turned into a listing five years later

Chapters 02:10 What McDonald's Taught Him About Real Estate 04:49 What A Listing Checklist Actually Looks Like 09:02 "If A Vendor Calls, I've Failed" 13:35 The Monday A4 Page Ritual 19:55 The Cold Call That Paid Off In 5 Years 25:03 Advice For The 24-Listing Agent

Want More Listings Without The Guesswork? If you're an agent and you want a clear plan for what to focus on (marketing + prospecting systems that actually move the needle), click the links below:

Download your free Level Up Listing Toolkit here: https://bit.ly/listing-toolkit-download

Want to increase your GCI? Schedule your call here: https://bit.ly/marketing-roadmap-call